# Probitas Partners

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-06.

- **Brand record:** https://optimly.ai/brand/probitas-partners
- **Dataset:** https://optimly.ai/brand/probitas-partners.json
- **Markdown:** https://optimly.ai/brand/probitas-partners/llms.txt
- **Official website:** https://probitaspartners.com
- **Slug:** probitas-partners
- **Categories:** fintech-financial-services

## Overview

- **Tagline:** Independent global advisory and alternatives placement firm helping compelling sponsors raise capital from sophisticated institutional investors.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Description:** Probitas Partners provides tailored advisory, capital raising, alternatives placement, project management and distribution solutions for private markets sponsors and fund managers.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

## Identity

- **Mission:** To partner exclusively with compelling sponsors seeking to raise capital from sophisticated institutional investors and help them drive sustainable growth.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Founders & leadership:** Ray Tsao, CEO; Haakon Gresvig, Head of EMEA; Sinead O’Sullivan, Chief Financial Officer; Caryn Feinberg and Parsram Dhanraj, Managing Directors.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Website:** https://probitaspartners.com
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Voice & tone:** Professional, strategic, confident, collaborative and insight-driven.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Founded:** 2001
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Headquarters:** San Francisco, California, with offices in New York, London and Hong Kong.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

## Offerings

- **Problem solved:** Helps private markets sponsors navigate complex fundraising cycles, assess market demand, position offerings, access institutional investors and efficiently raise capital.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Core capabilities:**
  - Primary fund placement
  - Single asset capital formation
  - Specialized project management
  - LP diligence guidance and assistance
  - Terms optimization
  - Allocation advisory
  - Co-invest syndication
  - LP communications and AGM preparation
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Products / SKUs:**
  - Primary Advisory
  - Platform Development
  - Liquidity Solutions
  - Market Assessment
  - Comprehensive Capital Raising Services
  - Quality Global Capital Relationships
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

## Audience

- **Target industry:** Private markets and alternative investments, including private equity, credit, real assets, infrastructure, renewable energy, healthcare, hospitality and growth equity.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Customer base:** Private markets sponsors, investment managers, established funds and differentiated emerging managers seeking institutional capital.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Ideal customer profile:** Compelling private markets sponsors and investment managers raising capital from sophisticated institutional investors, including established sponsors and promising emerging managers.
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Use cases:**
  - Primary fund placement
  - Single asset capital formation
  - Co-investment syndication
  - Platform and product development
  - Continuation vehicles and GP-led transactions
  - Secondaries and LP liquidity solutions
  - Fundraising strategy and market assessment
  - Investor base diversification
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

- **Customer outcomes:**
  - Raised $134 billion in capital
  - Advised 175 funds or managers
  - Access to more than 3,000 institutional relationships
  - Efficient execution of fundraising mandates
  - Capital raising typically in excess of fundraising targets
  - Diversified institutional investor bases across geography, type and size
  - Improved market positioning and fundraising momentum
  - Support for sustainable, long-term growth
Source: Brand's website (https://probitaspartners.com) · 2026-11-06

Page last updated 2026-11-06.

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