{
  "slug": "prosegur",
  "name": "Prosegur",
  "description": "Prosegur is a global leader in the private security sector, offering integrated security solutions including manned guarding, security technology, cash management, and alarm systems for businesses, financial institutions, and homes worldwide.",
  "url": "https://optimly.ai/brand/prosegur",
  "websiteUrl": null,
  "logoUrl": "https://logo.clearbit.com/https://www.prosegur.com/",
  "baiScore": 44,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Incumbent",
  "archetype_status": "active",
  "category": "Security Services",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-07-19T00:03:01.891Z",
  "verifiedVitals": {
    "website": "www.prosegur.com",
    "founded": "1976",
    "headquarters": "Madrid, Spain",
    "pricing_model": "Custom contract-based for B2B services; subscription-based for B2C alarm and monitoring services.",
    "core_products": "Manned security services, security technology (CCTV, access control), alarm systems and monitoring, cash logistics and management, cybersecurity consulting.",
    "key_differentiator": "Global presence across five continents, offering integrated security solutions that combine traditional physical security with advanced technology and AI, and a strong specialization in cash logistics and management.",
    "target_markets": "Large corporations, financial institutions, retail sector, small and medium-sized enterprises (SMEs), public sector, and residential clients.",
    "employee_count": "Over 150,000 employees globally (approximate)",
    "funding_stage": "Publicly traded company (IBEX 35: PSG)",
    "subcategory": "Integrated Security Solutions"
  },
  "intentTags": {
    "problemIntents": [
      "Traditional Human Security Guards: Relying solely on human security personnel for patrols, monitoring, and response without the aid of advanced AI-powered surveillance or analytics.",
      "Specialized Security Consulting Firms: Engaging external consultants for security audits, risk assessments, and strategic planning, rather than implementing an integrated AI-driven security solution.",
      "Basic CCTV and Alarm Systems: Utilizing conventional, non-AI-integrated video surveillance cameras and basic alarm systems that require manual oversight and response, lacking smart features.",
      "Accepting Inherent Security Risks: Operating without dedicated security infrastructure or services, thereby accepting the full range of potential risks related to theft, vandalism, and unauthorized ac"
    ],
    "solutionIntents": [
      "Prosegur security services",
      "Prosegur cash management",
      "Prosegur alarms for home",
      "Prosegur stock price",
      "Prosegur career opportunities",
      "Prosegur cybersecurity solutions",
      "Prosegur smart home security",
      "Prosegur Spain headquarters",
      "Prosegur annual report"
    ],
    "evaluationIntents": [
      "Prosegur vs G4S"
    ]
  },
  "timestamp": 1784961427345
}