{"name":"Prva banka Crne Gore","domain":"prvabankacg.com","url":"https://optimly.ai/brand/prva-banka-crne-gore","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Prva banka Crne Gore is a bank providing retail banking, payment, lending, card and digital banking services in Montenegro.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"description","label":"Description","shape":"text","content":"Prva banka Crne Gore AD Podgorica offers transaction accounts for national and international payments, debit and credit cards, e-banking, m-banking, consumer and specialized loans, overdraft facilities, currency exchange services, branches and counters across Montenegro, and a real-estate offering.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://prvabankacg.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Informative and promotional.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1901","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Podgorica, Montenegro","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides individuals and other customers with access to everyday banking, payment, borrowing, card, digital banking and foreign-exchange services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Opening and servicing national payment transaction accounts\nOpening and servicing international payment transaction accounts\nDebit, credit, Mastercard and Visa card services\nE-banking and mobile banking\nConsumer, housing, refinancing, agricultural, tourism-development and other lending\nPermitted overdraft facilities linked to transaction accounts\nForeign-exchange rates and currency conversion\nBranch, counter and ATM access across Montenegro","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"National payment transaction accounts\nInternational payment transaction accounts\nBasic, Standard, Premium, VIP and E account packages\nMastercard and Visa payment cards\nE-banking service\nPrva m-bank mobile banking application\nFast cash, consumer, refinancing, housing, pensioner, seafarer, agricultural and tourism-development loans\nPermitted overdraft on transaction accounts","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The website lists product-specific fees and interest rates. Examples include Basic and Standard resident account packages at €2.49 and €4.49 per month, respectively; an E package at €1.99 per month; international transaction-account maintenance at €1.49 per month for residents and €2.99 for non-residents; fast cash loans from 6.90% interest; and permitted overdrafts at a 14.26% annual nominal interest rate with a 0% approval fee.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Residents and non-residents, including individuals using personal accounts, cards, digital banking, payments, loans and overdraft services. The site also presents specialized offers for pensioners, seafarers, farmers, tourism-related borrowers and firefighters.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals in Montenegro, including residents and non-residents, who need transaction accounts, payment cards, digital banking, international payments, consumer credit or overdraft facilities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening a national payment transaction account\nOpening an international payment transaction account for receiving funds from abroad and making foreign payments\nManaging finances through e-banking or mobile banking\nMaking payments with Mastercard or Visa cards\nApplying for consumer, housing, refinancing or specialized loans\nAccessing additional funds through a permitted account overdraft\nExchanging currencies and checking exchange rates\nUsing branch and counter services across Montenegro","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to national and international payment services\nAbility to manage accounts through e-banking and m-banking\nAccess to debit, credit and installment card payment options\nAccess to personal borrowing and overdraft funds\nAbility to receive foreign transfers and make payments abroad\nAccess to banking services through a broad branch and counter network in Montenegro","source_type":"1p_website","source_label":"Brand's website","source_url":"https://prvabankacg.com","updated_at":"2026-11-07T19:46:13.645769+00:00"}]}],"last_refreshed_at":"2026-11-07T19:46:13.652960+00:00","last_changed_at":"2026-11-07T19:46:13.660972+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=efbc4603-71bd-457e-adf1-0fa68cd66a01"}