# Purple Go

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 15, 2026.

> Purple Go is an all-in-one optical store platform designed to enhance the patient experience and streamline operations for optometry practices. It automates tasks throughout the sales process, including order management, inventory tracking, eyewear pricing, invoicing, and online payments, all accessible via iPad. It also offers tools for appointment management, online booking, automated communication, and digital check-in forms.

- Business Profile: https://optimly.ai/brand/purple-go
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://purplego.co/
- Logo: https://logo.clearbit.com/purplego.co
- Slug: purple-go
- Brand Authority Index tier: Emerging
- Category: Eyecare Practice Management Software
- Last Analyzed: September 15, 2026