{"name":"Radiant Credit Union","domain":"radiantcu.org","url":"https://optimly.ai/brand/radiant-credit-union","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Radiant Credit Union is a member-owned financial institution offering personal banking, lending, payment, and savings products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"description","label":"Description","shape":"text","content":"Radiant Credit Union provides banking and financial services through branches, digital banking, loans, credit and debit cards, savings products, and community programs. It has 14 branches across North Central Florida.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Radiant supports its communities through volunteering, education, and events, and promotes the benefits of credit union membership and ownership.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://radiantcu.org","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, helpful, approachable, community-focused, and supportive.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Member-owned credit union.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps individuals and families manage their money, access financing, save, make payments, refinance debt, and handle expected and unexpected expenses.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking and account services\nDigital banking and mobile account management\nAuto loan refinancing and vehicle financing\nPersonal loans, signature loans, lines of credit, and share-secured loans\nHome loans and mortgage lending\nCredit and debit cards\nHealth Savings Accounts\nPayment switching for cards, subscriptions, direct deposits, and bill payments","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Home loans\nAuto loans and auto loan refinancing\nPersonal loans\nSignature loans\nPersonal lines of credit\nShare-secured loans\nRadiant Visa credit cards\nDebit cards with rewards","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Rates and terms vary by product, creditworthiness, loan term, vehicle, and account relationship. Published examples include home loans as low as 5.99% APR, credit card rates as low as 9.49% APR, and auto loan rates of 4.789% APR for new cars and 5.190% APR for used cars, with applicable eligibility and disclosure requirements.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial services and credit unions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Credit union members and prospective members, including individuals and families in North Central Florida. Radiant also welcomes First Coast members through its merger-related member information.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and families seeking a member-owned financial institution for everyday banking, digital money management, consumer lending, vehicle financing, home loans, credit cards, savings, or health savings accounts.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Refinancing an existing auto loan to lower payments or interest costs\nFinancing a new or used vehicle\nBorrowing for vacations, auto repairs, medical bills, home upgrades, or other expenses\nConsolidating debt or revolving credit\nAccessing flexible funds through a personal line of credit\nBuilding or repairing credit with a share-secured loan\nManaging checking, savings, cards, and finances through digital banking\nUpdating card details across online merchants and subscriptions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Lower or more manageable loan payments\nAccess to funds for expected and unexpected expenses\nSimplified debt repayment and consolidation\nConvenient management of finances from mobile devices and eBanking\nFaster and easier card updates across merchants and subscriptions\nTax-advantaged savings for qualified healthcare expenses\nPotential protection against vehicle loan shortfalls and unexpected mechanical repair costs\nAccess to local branches and personalized assistance","source_type":"1p_website","source_label":"Brand's website","source_url":"https://radiantcu.org","updated_at":"2026-11-07T06:54:26.301839+00:00"}]}],"last_refreshed_at":"2026-11-07T06:54:26.313186+00:00","last_changed_at":"2026-11-07T06:54:26.410843+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=5120c54e-c90e-4274-8392-0715cfb218f9"}