# Rakuten Viki

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07.

- **Brand record:** https://optimly.ai/brand/rakuten-viki
- **Dataset:** https://optimly.ai/brand/rakuten-viki.json
- **Markdown:** https://optimly.ai/brand/rakuten-viki/llms.txt
- **Official website:** https://viki.com
- **Slug:** rakuten-viki
- **Categories:** media-entertainment

## Overview

- **Tagline:** Streaming service for Asian television series and other shows, with subtitles contributed by a community of contributors.
Source: Brand's website (https://viki.com) · 2026-11-07

- **Description:** Rakuten Viki offers streaming access to series from Korea, Mainland China, Japan, Thailand, Malaysia, and other markets, including romance, drama, fantasy, action, animation, and historical titles. The service provides free shows and subscription-based Viki Pass plans.
Source: Brand's website (https://viki.com) · 2026-11-07

## Identity

- **Website:** https://viki.com
Source: Brand's website (https://viki.com) · 2026-11-07

- **Voice & tone:** Entertainment-focused and community-oriented.
Source: Brand's website (https://viki.com) · 2026-11-07

- **Parent ownership:** The scraped site footer identifies the company as Viki Rakuten.
Source: Brand's website (https://viki.com) · 2026-11-07

## Offerings

- **Problem solved:** Provides access to international television series and subtitles for viewers who want to watch Asian shows online.
Source: Brand's website (https://viki.com) · 2026-11-07

- **Core capabilities:**
  - Streaming television series
  - Ad-free streaming with Viki Pass
  - HD and Full HD playback
  - Streaming on multiple devices
  - Offline viewing with Viki Pass Plus
  - Community-contributed subtitles
  - Content discovery by featured, newly added, popular, and upcoming shows
Source: Brand's website (https://viki.com) · 2026-11-07

- **Products / SKUs:**
  - Viki streaming service
  - Viki Pass Standard
  - Viki Pass Plus
Source: Brand's website (https://viki.com) · 2026-11-07

- **Pricing:** Viki Pass Plus costs USD 11.99 per month or USD 119.99 per year, with the annual plan advertised as saving 17% compared with the monthly equivalent. Standard pricing is not shown in the scraped content. Prices are subject to applicable taxes.
Source: Brand's website (https://viki.com) · 2026-11-07

## Audience

- **Target industry:** Digital entertainment and video streaming
Source: Brand's website (https://viki.com) · 2026-11-07

- **Customer base:** Viewers interested in Asian television series and international entertainment, including Korean, Chinese, Japanese, Thai, and Malaysian content.
Source: Brand's website (https://viki.com) · 2026-11-07

- **Ideal customer profile:** Consumers seeking online access to Asian dramas, series, and other international shows with subtitles.
Source: Brand's website (https://viki.com) · 2026-11-07

- **Use cases:**
  - Watch Asian television series online
  - Watch shows with community-contributed subtitles
  - Stream ad-free with Viki Pass
  - Watch in HD or Full HD
  - Stream on multiple devices
  - Download and watch content offline with Viki Pass Plus
Source: Brand's website (https://viki.com) · 2026-11-07

- **Customer outcomes:**
  - Access to international and Asian television content
  - Ad-free viewing for Viki Pass subscribers
  - Higher-resolution viewing with Plus
  - Ability to watch on up to four devices with Plus
  - Ability to watch offline with Plus
  - Access to subtitles contributed by Viki contributors
Source: Brand's website (https://viki.com) · 2026-11-07

Page last updated 2026-11-07.

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