{
  "slug": "realtracs",
  "name": "Realtracs",
  "description": "Realtracs is an MLS platform offering modern real estate tools, powerful data, and a growing network for consumers, agents, and brokers. It provides services like property search, listing alerts, market analytics, and a connected network to streamline real estate operations.",
  "url": "https://optimly.ai/brand/realtracs",
  "websiteUrl": "https://realtracs.com/",
  "logoUrl": "https://logo.clearbit.com/realtracs.com",
  "baiScore": 51.7,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Multiple Listing Service (MLS) Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-15T12:30:03.295Z",
  "verifiedVitals": {
    "website": "https://realtracs.com",
    "category": "Real Estate MLS Platform",
    "what_it_does": "Realtracs provides a Multiple Listing Service (MLS) platform that offers modern real estate tools, powerful data, and a connected network for real estate professionals and consumers across six states, including Tennessee, Kentucky, Alabama, and Georgia. The platform facilitates property search, listing alerts, market analytics, and client collaboration, aiming to simplify technology, manage listings, and provide insights for agents and brokers.",
    "primary_audience": "Real estate professionals (agents, brokers) and consumers. The platform is designed to power real estate professionals and is trusted by thousands of them, serving over 100,000 agents across six states.",
    "core_product": "Multiple Listing Service (MLS) platform with tools for property search, listing management, market analytics, and networking",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Realtracs operates on a subscription model, offering 'Basic', 'Pro', and 'Add-Ons' tiers. There are various fees including a Participant Application Fee ($500.00), New User Application & Software License Fee ($250.00), User Fee ($45.00 per month), Licensed Personal Assistant Fee ($45.00 per month), Unlicensed Personal Assistant Fee ($25.00 per month), and Business Affiliate Fee ($60.00 per month). A free trial is also available."
    },
    "parent_ownership": "Realtracs LLC is owned by eight REALTOR® associations. The company restructured into three entities: RT Holding LLC, Realtracs Investments LLC, and Realtracs LLC, with Realtracs LLC serving as the MLS and a product company.",
    "named_competitors": [
      "Trulia",
      "Redfin",
      "Zillow",
      "Rentler.com",
      "Crexi"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789984651057
}