{"name":"Reel Rock Film Tour","domain":"reelrocktour.com","url":"https://optimly.ai/brand/reel-rock-film-tour","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Global platform and film tour featuring award-winning climbing and adventure films.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"description","label":"Description","shape":"text","content":"Reel Rock shares stories from the world of climbing through an annual worldwide film tour, streaming platform, digital downloads, and merchandise. Its films celebrate the human side of major climbing adventures and achievements.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To share the biggest stories from the world of climbing and celebrate the human side behind the sport’s greatest adventures and achievements.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Founded by Josh Lowell, Peter Mortimer, and Nick Rosen. Peter Mortimer is Director & Co-Founder, Josh Lowell is Director & Co-Founder, Nick Rosen is Head of Creative, Zachary Barr is Executive Producer, and Greg Laut is In-house Producer.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://reelrocktour.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Adventurous, inspirational, human-centered, and cinematic.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"2005","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides climbing and adventure audiences with access to compelling climbing films through worldwide screenings, local community events, and streaming.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Producing award-winning climbing and adventure films\nOrganizing an annual worldwide climbing film tour\nProviding a streaming platform with 300+ climbing films\nEnabling communities to host local Reel Rock screenings\nOffering digital film downloads and climbing-themed merchandise","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Reel Rock Film Tour\nReel Rock Unlimited streaming platform\nReel Rock film collections and digital downloads\nReel Rock posters and merchandise\nLocal Reel Rock screenings","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Reel Rock Unlimited is advertised at $9.99 per month, billed annually. Individual digital films and collections are sold at varying prices, including Reel Rock 12 and Reel Rock 13 at $19.99 and Alex Honnold: 3 Classic Films at $14.99. Posters are listed at $25.00.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Climbing, adventure sports, film, and entertainment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Climbers, adventure-film audiences, Reel Rock fans, streaming viewers, and communities or organizations interested in hosting local screenings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Climbing and outdoor-adventure enthusiasts seeking climbing films, plus local organizations and communities seeking to host Reel Rock screenings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Attend a worldwide Reel Rock film tour screening\nStream 300+ climbing films on a TV, phone, or tablet\nPurchase or download individual climbing films and film collections\nHost a Reel Rock screening in a local community\nBuy Reel Rock posters and merchandise","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to award-winning climbing and adventure films\nEntertainment and inspiration from stories of elite climbers and expeditions\nAbility to watch a large library of climbing films on demand\nOpportunities to bring Reel Rock films to local communities\nAccess to climbing-themed merchandise and posters","source_type":"1p_website","source_label":"Brand's website","source_url":"https://reelrocktour.com","updated_at":"2026-11-07T06:46:04.478325+00:00"}]}],"last_refreshed_at":"2026-11-07T06:46:04.490909+00:00","last_changed_at":"2026-11-07T06:46:04.510970+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=211380e2-2fbd-4820-8db4-1f6e19ab6ae0"}