# Remax Holdings

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026.

> RE/MAX Holdings is one of the world's leading franchisors in the real estate industry, franchising real estate brokerages globally under the REMAX® brand and mortgage brokerages within the U.S. under the Motto® Mortgage brand. It was founded with an innovative, entrepreneurial culture.

- Business Profile: https://optimly.ai/brand/remax-holdings
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://remaxholdings.com/
- Logo: https://logo.clearbit.com/remaxholdings.com
- Slug: remax-holdings
- Brand Authority Index tier: Emerging
- Archetype: Incumbent
- Category: Real Estate
- Last Analyzed: August 9, 2026

## Buyer Intent Signals
Problems: Manual Market Research: Manually gathering information from company websites, industry reports, news articles, and financial statements to understand the brand's identity, operations, and market posit | Market Intelligence Agency: Hiring a specialized agency to conduct comprehensive market analysis, competitive landscaping, and brand perception studies.
Solutions: RE/MAX Holdings company profile | Who owns RE/MAX | Motto Mortgage franchising | RE/MAX business model | Business Information Databases: Utilizing subscription-based business databases (e.g., Bloomberg, Crunchbase, S&P Capital IQ) to retrieve structured data about the company, its financials, and market