{
  "slug": "rogers-behavioral-health",
  "name": "Rogers Behavioral Health",
  "description": "Rogers Behavioral Health is a leading, not-for-profit, independent provider of specialized mental health and addiction treatment. As one of the largest behavioral healthcare systems in the United States, Rogers offers highly effective, evidence-based treatment for conditions such as OCD, Anxiety, Depression and Mood Disorders, Eating Disorders, Trauma, PTSD, and Substance Use.",
  "url": "https://optimly.ai/brand/rogers-behavioral-health",
  "websiteUrl": null,
  "logoUrl": "https://logo.clearbit.com/https://rogersbh.org/",
  "baiScore": 56,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Incumbent",
  "archetype_status": "active",
  "category": "Healthcare",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-07-26T00:03:26.020Z",
  "verifiedVitals": {
    "website": "https://rogersbh.org/",
    "founded": "Not explicitly stated in the provided text.",
    "headquarters": "Wisconsin (operations primarily based here, exact corporate HQ not specified)",
    "pricing_model": "Insurance-based (contracted with many national health plans), with an insurance pricing calculator, payment plan options, and financial assistance available.",
    "core_products": "Specialized mental health and addiction treatment programs (inpatient, residential, partial hospitalization, intensive outpatient, outpatient services), evidence-based therapies (CBT, DBT, Exposure Therapy, etc.).",
    "key_differentiator": "As one of the largest not-for-profit, independent behavioral healthcare systems, Rogers offers a comprehensive, multi-level continuum of evidence-based care tailored to individual needs, allowing seamless transitions between programs. They focus on addressing root causes and promoting lasting wellness, supported by expert, compassionate care teams and a commitment to expansion and accessibility.",
    "target_markets": "Children (8+), teens, young adults (18-20), adults, and adults 55+. Individuals seeking treatment for OCD, anxiety, depression, mood disorders, eating disorders, trauma/PTSD, and substance use. Geographically serves patients in Wisconsin and via telehealth in Colorado, Florida, Illinois, Minnesota, Tennessee, and Wisconsin.",
    "subcategory": "Behavioral Health Services"
  },
  "intentTags": {
    "problemIntents": [
      "Self-help & Family Support: Individuals attempting to manage mental health or substance use issues through personal coping strategies, self-help resources, or informal support from family and friends ",
      "Private Practice Therapists/Clinics: Seeking care from individual therapists, counselors, or smaller, independent clinics. This may offer less integrated or multi-level care compared to a large, speci",
      "Untreated Condition: Choosing not to seek any formal treatment for mental health or substance use disorders, which can lead to worsening symptoms, increased distress, and negative impacts on various a"
    ],
    "solutionIntents": [
      "Rogers Behavioral Health treatment",
      "OCD treatment centers Wisconsin",
      "addiction treatment programs",
      "mental health services for teens",
      "eating disorder therapy",
      "Telehealth-only Therapy Apps: Utilizing digital platforms and apps that offer virtual therapy, counseling, or mental health coaching. While convenient, these often lack the intensive, residential, or "
    ],
    "evaluationIntents": []
  },
  "timestamp": 1785296085809
}