{"name":"Rounder Records","domain":"rounder.com","url":"https://optimly.ai/brand/rounder-records","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Rounder Records is an official online store offering music releases and merchandise from Rounder Records artists.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"description","label":"Description","shape":"text","content":"Rounder Records features an artist roster and sells vinyl, CDs, digital albums, DVDs, apparel, and other merchandise through its official online store.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://rounder.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional, artist-focused, and music-centric.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a centralized online destination for discovering and purchasing music releases and merchandise from Rounder Records artists.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Curates and presents an artist roster\nSells music in vinyl, CD, and digital formats\nOffers apparel and merchandise\nPromotes new releases\nOperates an official direct-to-consumer online store","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Vinyl records\nCDs\nDigital albums\nDVDs\nApparel\nArtist merchandise\nRounder Records-branded merchandise","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product-specific pricing is displayed in U.S. dollars. Sale pricing is available on selected products, and shipping is calculated at checkout.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Music and recorded entertainment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Music listeners, fans of Rounder Records artists, and shoppers seeking physical music, digital albums, apparel, and merchandise.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Music fans and collectors looking to purchase releases and merchandise from artists including Alison Krauss, Indigo Girls, Billy Strings, Sierra Ferrell, Foy Vance, and others.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Discovering featured artists and new releases\nPurchasing vinyl records and CDs\nBuying digital albums\nShopping for artist apparel and merchandise\nPurchasing Rounder Records-branded apparel and merchandise","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a broad catalog of artist recordings\nAbility to purchase music in physical and digital formats\nAbility to purchase artist and label merchandise\nDiscovery of new and featured releases","source_type":"1p_website","source_label":"Brand's website","source_url":"https://rounder.com","updated_at":"2026-11-08T03:13:45.396155+00:00"}]}],"last_refreshed_at":"2026-11-08T03:13:45.404782+00:00","last_changed_at":"2026-11-08T03:13:45.411901+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=3f96c556-ca07-41a9-8bd0-e75c4a861f91"}