{"name":"Safety Harbor Resort & Spa","domain":"safetyharborspa.com","url":"https://optimly.ai/brand/safety-harbor-resort-spa","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Safety Harbor Resort & Spa is a historic waterfront resort and spa in Safety Harbor, Florida, offering accommodations, dining, wellness, weddings, meetings, and conferences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"description","label":"Description","shape":"text","content":"A Tampa Bay resort and spa combining historic charm, personalized service, accommodations, a 50,000-square-foot spa and fitness area, dining, waterfront amenities, wedding venues, and meeting space.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide guests with a luxurious, relaxing, and personalized full-service resort experience centered on wellness, hospitality, and historic charm.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://safetyharborspa.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Luxurious, welcoming, elegant, relaxing, and experiential.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1924","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Safety Harbor, Florida, in the Tampa Bay area","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a full-service destination for relaxation, wellness, lodging, dining, weddings, celebrations, meetings, and conferences in the Tampa Bay area.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Hotel accommodations\nSpa and fitness services\nWellness programs and retreats\nSalon services\nDining and handcrafted cocktails\nWedding and event venues\nMeetings and conferences\nWaterfront resort amenities","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"172 guest rooms\n50,000-square-foot spa and fitness area\nNatural mineral spring-filled pools\nSpa treatments and day spa services\nFitness and wellness programs\nSalon services including hair, nails, and makeup\nFountain Grille restaurant\nWaterfront tiki bar","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Pricing is not generally stated. The Getaway Package includes a $50 per night resort credit; the Tampa Bay Breakaway package includes a choice of a 50-minute Swedish massage or a 50-minute European Facial.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality, lodging, wellness, dining, weddings and events, and meetings and conferences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Resort guests, spa and wellness visitors, couples and wedding parties, diners, leisure travelers, and meeting or conference organizers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers seeking a historic waterfront resort and spa in the Tampa Bay area; couples planning weddings; and organizations planning meetings or conferences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Overnight leisure stays\nSpa and wellness visits\nFitness and wellness retreats\nDining and brunch\nWeddings and celebrations\nCorporate meetings and conferences\nResort getaways and package stays\nSalon appointments","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Relaxation and rejuvenation\nA full-service resort stay with lodging, dining, spa, and wellness amenities\nAccess to natural mineral spring-filled pools\nPersonalized wedding and event experiences\nWaterfront meeting and conference experiences\nConvenient access to Tampa Bay attractions and Clearwater Beach","source_type":"1p_website","source_label":"Brand's website","source_url":"https://safetyharborspa.com","updated_at":"2026-11-07T05:32:51.925496+00:00"}]}],"last_refreshed_at":"2026-11-07T05:32:52.391614+00:00","last_changed_at":"2026-11-07T05:32:52.426756+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=87b3896a-6353-428e-845b-594594b00907"}