{
  "slug": "samasource-sama",
  "name": "Sama",
  "description": "Sama (formerly Samasource) is a global technology company that provides high-quality training data for artificial intelligence models. Utilizing an 'impact sourcing' model, the company employs workers from underserved communities to perform complex data annotation tasks for major technology firms.",
  "url": "https://optimly.ai/brand/samasource-sama",
  "logoUrl": "",
  "baiScore": 76,
  "archetype": "Challenger",
  "category": "Artificial Intelligence Services",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "cloudfactory",
      "name": "Cloudfactory"
    },
    {
      "slug": "labelbox",
      "name": "Labelbox"
    },
    {
      "slug": "scale-ai",
      "name": "Scale AI"
    }
  ],
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-04-11T14:56:21.102+00:00",
  "verifiedVitals": {
    "website": "https://www.sama.com",
    "founded": "2008",
    "headquarters": "San Francisco, CA",
    "pricing_model": "Enterprise/Custom",
    "core_products": "Sama Annotation Platform, Image & Video Annotation, Sensor Fusion, Data Validation Services",
    "key_differentiator": "The only major data labeling provider that combines a high-tech annotation platform with a vertically integrated, ethical 'impact sourcing' workforce model.",
    "target_markets": "Autonomous Vehicles, E-commerce, Robotics, MedTech, Agricultural Tech",
    "employee_count": "5,000+",
    "funding_stage": "Series B",
    "subcategory": "Data Labeling and Annotation"
  },
  "intentTags": {
    "problemIntents": [
      "In-house Manual Labeling: Hiring internal temporary staff or interns to manually draw bounding boxes and label datasets.",
      "Generalist BPO Outsourcing: Outsourcing data tasks to generalist business process outsourcing (BPO) firms in low-cost regions.",
      "Status Quo / Inaction: Proceeding with unlabelled or poorly structured data, leading to failed AI model deployments."
    ],
    "solutionIntents": [
      "training data for autonomous vehicles",
      "ethical data labeling services",
      "computer vision data annotation companies",
      "best image segmentation software for startups",
      "impact sourcing AI data",
      "Open-source Tooling: Using open-source tools like CVAT or LabelImg and managing the workforce internally."
    ],
    "evaluationIntents": [
      "Sama vs Scale AI"
    ]
  },
  "timestamp": 1777010160128
}