# Schoolhouse Electric & Supply Co. (now Schoolhouse)
> Schoolhouse Electric & Supply Co. is a Portland-based lifestyle brand and manufacturer specializing in heirloom-quality lighting, hardware, and home goods. Known for its 'New American' aesthetic, the company blends mid-century modern, industrial, and farmhouse influences with a focus on domestic manufacturing and timeless design.
- URL: https://optimly.ai/brand/schoolhouse-electric-supply-co
- Slug: schoolhouse-electric-supply-co
- BAI Score: 68/100
- Archetype: Challenger
- Category: Home Decor & Manufacturing
- Last Analyzed: May 8, 2026
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## Full Details / RAG Data
### Overview
Schoolhouse Electric & Supply Co. (now Schoolhouse) is listed in the AI Directory.
Schoolhouse Electric & Supply Co. is a Portland-based lifestyle brand and manufacturer specializing in heirloom-quality lighting, hardware, and home goods. Known for its 'New American' aesthetic, the company blends mid-century modern, industrial, and farmhouse influences with a focus on domestic manufacturing and timeless design.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Schoolhouse Electric & Supply Co. (now Schoolhouse) |
| Slug         | schoolhouse-electric-supply-co |
| URL          | https://optimly.ai/brand/schoolhouse-electric-supply-co |
| BAI Score    | 68/100 |
| Archetype    | Challenger |
| Category     | Home Decor & Manufacturing |
| Last Analyzed | May 8, 2026 |
| Last Updated | 2026-05-08T05:13:09.781Z |
### Verified Facts
- Founded: 2003
- Headquarters: Portland, Oregon, USA
### Links
- Canonical page: https://optimly.ai/brand/schoolhouse-electric-supply-co
- JSON endpoint: /brand/schoolhouse-electric-supply-co.json
- LLMs.txt: /brand/schoolhouse-electric-supply-co/llms.txt