{"name":"SENDO","domain":"sendo.co.jp","url":"https://optimly.ai/brand/sendo","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"SENDO is a Japanese regional food supermarket and drugstore operator serving customers in Chiba Prefecture.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"description","label":"Description","shape":"text","content":"株式会社せんどう operates food supermarkets and a drugstore, with a focus on quality, freshness, affordable prices, cleanliness, and customer service. The company operates 24 supermarkets and one drugstore.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To contribute to the richer food lives of regional customers by providing quality, fresh, and affordable food and serving customers with care.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Representative Director: Mitsuo Ozawa (小澤三夫).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://sendo.co.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Community-focused, customer-oriented, practical, and value-conscious.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"July 4, 1969 (Shōwa 44).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"828 Yahata, Ichihara City, Chiba Prefecture, Japan.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides local communities with convenient access to quality, fresh, and affordable food and everyday necessities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Food supermarket operations\nFresh food retail\nDrugstore operations\nPrivate and prepared food offerings\nIn-store reservations for event and seasonal foods\nRegional store operations in Chiba Prefecture\nOnline retail through the Sendo net shop","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Fresh foods\nFood and grocery products\nPrepared foods and party menus\nSeasonal products including osechi and Christmas cakes\nGift selections featuring Chiba products\nDrugstore products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The company emphasizes affordable pricing and controlling prices through operational strength and know-how; no specific prices are stated.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Food retail and drugstore retail.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Regional consumers and households, primarily in Chiba Prefecture.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers and households in Chiba Prefecture seeking fresh, quality, and affordable groceries and everyday products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Routine grocery shopping\nPurchasing fresh food and prepared foods\nOrdering seasonal osechi and Christmas products\nArranging food for parties, neighborhood gatherings, and commemorative occasions\nBuying gifts and regional Chiba products\nPurchasing everyday goods from a drugstore","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to quality and fresh food\nAffordable grocery shopping\nConvenient access to seasonal and event-related food reservations\nA clean and comfortable shopping experience\nSupport for a richer regional food lifestyle","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sendo.co.jp","updated_at":"2026-11-07T20:57:04.200939+00:00"}]}],"last_refreshed_at":"2026-11-07T20:57:04.211683+00:00","last_changed_at":"2026-11-07T20:57:04.219430+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=fb19f11b-16cf-4ec9-8276-a403e54d18f9"}