{"name":"SF Supermarket","domain":"shunfatsupermarket.com","url":"https://optimly.ai/brand/sf-supermarket","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Shun Fat Supermarket is an Asian supermarket chain offering imported groceries, fresh produce, meat, live and frozen seafood, beverages, alcohol, and household items.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"description","label":"Description","shape":"text","content":"Shun Fat Supermarket is a rapidly growing Asian supermarket chain founded in 1993 in Monterey Park, California. It sells imported grocery items from China, Taiwan, Japan, Thailand, Vietnam, the Philippines, Mexico, and other regions, with stores in California, Nevada, Oregon, and Texas.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide diverse communities with a wide selection of high-quality, fresh products at low, competitive prices, while continually improving product selection, customer service, and convenience.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Founded by Hieu Tran, a Chinese-Vietnamese entrepreneur and seafood wholesaler.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://shunfatsupermarket.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Informational, promotional, and community-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1993","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides convenient access to imported Asian and ethnic groceries, fresh produce, meat, seafood, and other household products at competitive prices.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Asian and imported grocery retail\nFresh Asian produce\nFresh, frozen, and live seafood\nQuality meat selection\nWeekly specials and discounted products\nMulti-location retail operations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Imported groceries from China, Taiwan, Japan, Thailand, Vietnam, the Philippines, and Mexico\nFresh Asian vegetables and seasonal fruit\nFresh, frozen, and live seafood\nQuality meat\nAlcohol and non-alcohol beverages\nHousehold items","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Low, competitive prices and weekly specials on various products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Asian grocery and supermarket retail.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Diverse communities in California, Nevada, Oregon, and Texas, including the Chinese community originally served in Monterey Park, California.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Shoppers seeking imported Asian and ethnic groceries, fresh produce, meat, seafood, beverages, and household items at convenient regional supermarket locations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Shopping for imported Asian groceries\nBuying fresh Asian vegetables and seasonal produce\nPurchasing fresh, frozen, or live seafood\nShopping for meat, beverages, alcohol, and household items\nSaving through weekly specials","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a wide variety of imported and ethnic products\nAccess to fresh produce, meat, and seafood\nConvenient shopping across multiple store locations\nSavings through competitive prices and weekly specials","source_type":"1p_website","source_label":"Brand's website","source_url":"https://shunfatsupermarket.com","updated_at":"2026-11-07T20:51:43.893632+00:00"}]}],"last_refreshed_at":"2026-11-07T20:51:43.905505+00:00","last_changed_at":"2026-11-07T20:51:43.915744+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=b8f0915e-f41d-4d50-9469-a454a0b2c569"}