{
  "slug": "shelly-cloud-shelly-em",
  "name": "shelly-cloud-shelly-em",
  "description": "Shelly Cloud is an ecosystem of IoT devices and a smart control platform, providing mobile applications for iOS and Android to easily manage and monitor Shelly smart devices, including specialized energy monitors like Shelly EM. It aims to offer comprehensive control over home automation and energy consumption.",
  "url": "https://optimly.ai/brand/shelly-cloud-shelly-em",
  "websiteUrl": "https://shelly-api-docs.shelly.cloud/",
  "logoUrl": "https://logo.clearbit.com/shelly-api-docs.shelly.cloud",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Smart Home",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-16T00:02:34.876Z",
  "verifiedVitals": {
    "website": "https://shelly-api-docs.shelly.cloud"
  },
  "intentTags": {
    "problemIntents": [
      "Manual Home Appliance Control: Physically operating light switches, adjusting thermostats manually, or unplugging devices to save energy, without any smart automation.",
      "No Smart Control or Energy Monitoring: Operating a home without any smart devices, automation, or active monitoring of energy consumption, relying entirely on traditional methods."
    ],
    "solutionIntents": [
      "Shelly smart control app",
      "Shelly IoT devices",
      "Shelly EM energy monitor",
      "Shelly cloud platform",
      "Buy Shelly devices",
      "Universal Smart Home Hubs: Using a generic smart home hub (e.g., Samsung SmartThings, Hubitat) that supports a wide range of protocols and devices, potentially including Shelly devices but not optimiz",
      "Dedicated Energy Monitoring Systems: Standalone energy monitoring solutions (e.g., Sense, Emporia Vue) that focus solely on energy consumption analytics, possibly without integrated device control fea"
    ],
    "evaluationIntents": []
  },
  "businessProfileClaims": [],
  "timestamp": 1786949441245
}