{
  "slug": "simpleauctionsite",
  "name": "SimpleAuctionSite",
  "description": "SimpleAuctionSite provides easy-to-use and customizable online auction software with integrated inventory management and e-commerce store capabilities, enabling businesses to maximize profits and minimize hassle through timed and live auctions, private branding, and third-party synchronization.",
  "url": "https://optimly.ai/brand/simpleauctionsite",
  "websiteUrl": "https://simpleauctionsite.com/",
  "logoUrl": "https://logo.clearbit.com/simpleauctionsite.com",
  "baiScore": 52.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Auction Management Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-16T03:07:45.710Z",
  "verifiedVitals": {
    "website": "https://simpleauctionsite.com",
    "category": "Online Auction Platform",
    "what_it_does": "SimpleAuctionSite provides customizable online auction software for businesses, offering features such as bid progression tuning, auction extension, inventory management, synchronization with third-party software (SimpleSynch), auto-bidding, private branding, and support for both timed and live auctions. It also enables users to easily move unsold auction items into an online store.",
    "primary_audience": "Businesses, auction houses, collectibles sellers, online retailers, antique dealers, and art galleries, including small and medium-sized businesses, entrepreneurs, and large corporations, particularly those in the sports collectibles and fine wine sectors.",
    "core_product": "The core product is an online auction software platform.",
    "pricing_model": {
      "kind": "custom",
      "detail": "SimpleAuctionSite offers flexible pricing that is based on the size of the company and the frequency of auctions, requiring direct contact with the vendor for a detailed quote. A starting price of $1200 per user has been noted, and a free trial may be available."
    },
    "parent_ownership": "SimpleAuctionSite is owned by Liquidity Services, Inc., which acquired it in February 2025 as part of forming Liquidity Services Software Solutions, Inc."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789995834512
}