# Haiilo (formerly Smarp & Haiilo)
> Haiilo is a leading employee communications and engagement platform formed by the 2021 merger of Smarp and Haiilo. The company provides a unified suite for social intranet, employee advocacy, internal comms, and engagement surveys, designed to connect and empower enterprise workforces.
- URL: https://optimly.ai/brand/smarp-haiilo
- Slug: smarp-haiilo
- BAI Score: 82/100
- Archetype: Challenger
- Category: Software as a Service (SaaS)
- Last Analyzed: April 10, 2026
## Competitors
- Staffbase (https://optimly.ai/brand/staffbase)
## AI-Suggested Alternatives
- Email Lists (https://optimly.ai/brand/email-lists)
## Also Referenced By
- Firstup Socialchorus Dynamic Signal (https://optimly.ai/brand/firstup-socialchorus-dynamic-signal)
## Buyer Intent Signals
Problems: Email Lists: Internal communications managed via generic email distribution lists and newsletters. | Status Quo: Continuing with fragmented local communication silos with no central employee engagement strategy.
Solutions: best employee advocacy software enterprise | social intranet platforms for large companies | internal comms consulting services germany | employee engagement survey tools for deskless workers | Messaging Apps: Using tools like Slack or Microsoft Teams for all top-down communications, often leading to message fatigue. | Legacy Intranets: Relying on legacy, static SharePoint intranets that lack mobile optimization or social features.
Comparisons: Staffbase vs competitors