# Snapchat Spotlight Challenges
> Snapchat Spotlight Challenges is an incentive program within the Snapchat app that invites creators to submit short-form videos for a chance to win cash prizes. Participants must typically use specific Creative Tools, such as Lenses or Sounds, to enter themed competitions judged on engagement or editorial merit.
- URL: https://optimly.ai/brand/snapchat-spotlight-challenges
- Slug: snapchat-spotlight-challenges
- BAI Score: 62/100
- Archetype: Challenger
- Category: Social Media Product
- Last Analyzed: May 7, 2026