# Softing Industrial Automation > Softing Industrial connects disparate automation components to provide data from the shop floor for control tasks and further analysis, thereby creating the basis for optimizing production. They offer gateways for industrial communication, embedded communication technologies for factory and process automation, and network diagnostic tools for cable testing, commissioning, monitoring, management, troubleshooting, and fault detection. - URL: https://optimly.ai/brand/softing-industrial-automaton - Logo: https://logo.clearbit.com/https://industrial.softing.com/us/ - Slug: softing-industrial-automaton - BAI Score: 45/100 - Archetype: Incumbent - Category: Industrial Technology - Last Analyzed: July 19, 2026 ## Buyer Intent Signals Problems: Manual Data Collection & Troubleshooting: Instead of automated data extraction and network diagnostics, rely on manual logging, physical inspections, and human intervention for identifying and resolvi | Industrial IT/OT Consulting Firms: Engage specialized consulting agencies to design, implement, and maintain complex industrial communication infrastructures and troubleshoot network problems, rather | Fragmented Legacy Systems: Continue operating with existing, potentially disconnected, and outdated industrial communication systems without implementing modern gateways or centralized diagnostic tool Solutions: Softing Industrial Automation | Industrial communication gateways | PROFIBUS PROFINET monitoring tools | Factory automation data connectivity solutions | Generic IT Network Monitoring Tools: Utilize standard IT network monitoring software that may not be optimized for specific industrial protocols (e.g., PROFIBUS, PROFINET, Ethernet-APL) or the unique