{"name":"Soho Grand Hotel","domain":"sohogrand.com","url":"https://optimly.ai/brand/soho-grand-hotel","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Luxury downtown boutique hotel in SoHo, Manhattan, offering accommodations, dining, nightlife, events, art, and neighborhood experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"description","label":"Description","shape":"text","content":"Soho Grand Hotel is a luxury Downtown boutique hotel at 310 West Broadway in New York's SoHo neighborhood. Established in 1996, it combines industrial elegance, historic architectural references, original artwork, guest rooms and suites, dining and nightlife venues, private events, and cultural guides to downtown New York.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To be an integral part of the SoHo neighborhood and provide guests with an intimate introduction to New York's downtown culture, community, art, fashion, music, dining, and entertainment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://sohogrand.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Stylish, sophisticated, culturally informed, expressive, and evocative, with a downtown New York and rock 'n' roll sensibility.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1996","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"310 West Broadway, New York, NY 10013, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides travelers with a distinctive luxury boutique-hotel stay in downtown Manhattan, combining accommodation with dining, nightlife, cultural access, neighborhood guidance, and event experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Luxury hotel accommodations including guest rooms, terrace suites, and penthouse lofts\nDining and nightlife through Grand Bar & Salon, Club Room, Soho Diner, and Gilligan's\nPrivate events and event spaces\nGuest experiences including bike rentals and neighborhood guidance\nArt and cultural programming\nDowntown New York editorial and local culture guide through GrandLife","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Guest rooms and suites\nTerrace suites and penthouse Lofts\nGrand Bar & Salon\nClub Room\nSoho Diner\nGilligan's\nPrivate events at Soho Grand\nGrandLife culture guide","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality and travel","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Seasoned travelers, leisure guests, visitors seeking a luxury downtown New York experience, and private event customers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers seeking a stylish, culturally connected luxury boutique hotel in Manhattan's SoHo neighborhood, with on-site dining, nightlife, art, and access to local experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Staying in downtown Manhattan\nExploring SoHo's art galleries, boutiques, restaurants, and entertainment\nDining and nightlife at hotel venues\nAttending live jazz, DJs, and other cultural programming\nHosting private celebrations, launches, toasts, and parties\nUsing hotel bikes to explore Manhattan\nDiscovering New York through local neighborhood and culture guides","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A stylish and spacious hotel stay in SoHo\nAccess to on-site dining, nightlife, music, and cultural experiences\nA stronger connection to downtown New York's neighborhood culture\nConvenient access to art galleries, boutiques, and restaurants\nOpportunities to host or attend distinctive private events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sohogrand.com","updated_at":"2026-11-08T02:12:09.715283+00:00"}]}],"last_refreshed_at":"2026-11-08T02:12:09.721819+00:00","last_changed_at":"2026-11-08T02:12:09.728118+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=6a415efd-67ba-48de-95a1-f454b345dbe4"}