{"name":"Sparkasse","domain":"sparkasse.it","url":"https://optimly.ai/brand/sparkasse","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Sparkasse is an independent Italian savings bank and banking group serving individuals, families, businesses and SMEs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"description","label":"Description","shape":"text","content":"Sparkasse, the Cassa di Risparmio di Bolzano, provides banking, financing, investment, insurance, pension and digital banking services to private customers and businesses. The Group is present in Italy's North East and Munich and acquired a majority stake in CiviBank in June 2022.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To pursue growth focused on financial and capital strength, sustainable results over time, customer and shareholder satisfaction, and proximity to the needs of communities and local territories.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://sparkasse.it","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Informative, service-oriented and sustainability-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps individuals, families and businesses manage their finances, access financing, invest and save, make payments, protect assets, plan for retirement and use banking services digitally.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Current accounts and business accounts\nCards and payment services\nSavings and investments\nMortgages and loans\nBusiness financing and investments\nInsurance and pension funds\nPrivate banking and financial advice\nOnline and mobile banking","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Conto Premium\nConto Spark\nSmart Card\nMutuo Casa\nPrestito Idea\nSparmix\nProtection Patrimonio\nProtection Mountain","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Sparmix advertises a 4% deposit account rate valid for 12 months. Conto Spark offers customers aged 18–30 up to €100 in gift vouchers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Private customers, families, young people aged 18–30, businesses, entrepreneurs and small and medium-sized enterprises.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and families seeking everyday banking, financing, savings, investments, insurance, pension planning or digital banking; and businesses and SMEs seeking accounts, financing, investments, insurance, corporate banking and specialist advice.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening and managing personal or business current accounts\nMaking online, mobile and card payments\nApplying for mortgages and personal loans\nSaving and investing\nPlanning for retirement and calculating pension gaps\nProtecting homes, assets, travel and businesses with insurance\nAccessing private banking and remote financial advice\nManaging business finances through corporate and online banking","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to banking services through branches, PC, tablets and smartphones\nFinancing for homes, personal needs and business growth\nSupport for savings, investments and retirement planning\nProtection for personal assets, travel, employees and businesses\nMore autonomous management of business finances\nSpecialist advice for SMEs\nSupport for energy-efficient housing and sustainable activities\nProximity to customers and local communities","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sparkasse.it","updated_at":"2026-11-07T06:52:29.806280+00:00"}]}],"last_refreshed_at":"2026-11-07T06:52:29.817717+00:00","last_changed_at":"2026-11-07T06:52:29.828816+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=83aee3b9-ae91-44e3-8d53-53f0ad5ab200"}