{
  "slug": "spirit-halloween-spencer-gifts",
  "name": "spirit-halloween-spencer-gifts",
  "description": "Spirit Halloween is known as the World's #1 Halloween Costume Store, offering a wide array of costumes, decorations, animatronics, props, and licensed merchandise for Halloween celebrations.",
  "url": "https://optimly.ai/brand/spirit-halloween-spencer-gifts",
  "websiteUrl": "https://spirithalloween.com/",
  "logoUrl": "https://logo.clearbit.com/spirithalloween.com",
  "baiScore": 35.8,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Halloween Costume & Decor Retailers",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-05T05:38:46.942Z",
  "verifiedVitals": {
    "website": "https://spirithalloween.com",
    "named_competitors": [
      "Party City",
      "Halloween Express",
      "Halloween Headquarters",
      "Walmart",
      "Target",
      "Lowe's",
      "Home Depot",
      "halloweencostumes.com",
      "spencersonline.com",
      "Halloween Depot",
      "CVS",
      "Walgreens",
      "Michael's",
      "TJ Maxx",
      "HomeGoods",
      "Dollar Tree"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790350618623
}