# Squoosh

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026.

> Squoosh is an open-source web application by Google that allows users to compress and compare images with various codecs in the browser.

- Business Profile: https://optimly.ai/brand/squoosh
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://squoosh.io/
- Logo: https://logo.clearbit.com/squoosh.io
- Slug: squoosh
- Brand Authority Index tier: Low Visibility
- Archetype: Phantom
- Category: Image Optimization
- Last Analyzed: August 9, 2026

## Buyer Intent Signals
Problems: Server-Side Image Processing: Implementing custom scripts or libraries on a server (e.g., ImageMagick, libvips) to handle image compression and optimization, requiring development resources and mainte | No Image Optimization: Uploading images to websites without any compression, leading to large file sizes, slower page loading times, increased bandwidth usage, and a poor user experience.
Solutions: Desktop Image Editors: Using traditional image editing software like Adobe Photoshop or GIMP to manually export and compress images, which can be more time-consuming and less efficient for web optimiz