{
  "slug": "stayfree-carefree-edgewell",
  "name": "stayfree-carefree-edgewell",
  "description": "Carefree offers a range of panty liners designed for multi-fluid protection from light periods, leaks, and moisture, featuring odor control, a Qwik Dry Core™, and Twist Resist Technology for all-day freshness and a stay-in-place fit. Products are available in various absorbencies and lengths, including thong, thin, regular, long, and extra long, with wrapped and unwrapped options.",
  "url": "https://optimly.ai/brand/stayfree-carefree-edgewell",
  "websiteUrl": "https://carefreeliners.com/",
  "logoUrl": "https://logo.clearbit.com/carefreeliners.com",
  "baiScore": 55,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Feminine Hygiene Products",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-08T01:07:26.638Z",
  "verifiedVitals": {
    "website": "https://carefreeliners.com",
    "category": "Feminine hygiene products",
    "what_it_does": "Manufactures and sells panty liners designed for multi-fluid protection, odor control, and quick-dry core technology to provide freshness and protection from periods, leaks, and moisture.",
    "primary_audience": "women and individuals who use feminine hygiene products for daily freshness, light periods, leaks, and moisture",
    "pricing_model": {
      "kind": "one_time",
      "detail": "Products are purchased individually."
    },
    "parent_ownership": "Essity"
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790244180101
}