{"name":"Storybook Land","domain":"storybookland.com","url":"https://optimly.ai/brand/storybook-land","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Family-owned and operated children's theme park in Egg Harbor Township, New Jersey, featuring 19 rides, storybook attractions, family events, and seasonal Christmas programming.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"description","label":"Description","shape":"text","content":"Storybook Land is a children's theme park established in 1955 by the Fricano family. The park combines classic storybook displays and family rides with a clean, family-friendly setting, and operates from spring through December with special Halloween and Christmas events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To inspire imaginations and create family bonding through classic storybook attractions, rides, and family-friendly experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"The park is owned and operated by the Fricano family, which has operated Storybook Land since its inception in 1955.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://storybookland.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Family-friendly, welcoming, whimsical, and nostalgic.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1955","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"6415 Black Horse Pike, Egg Harbor Township, NJ 08234, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Family-owned and operated by the Fricano family.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a clean, family-oriented amusement experience designed especially for young children and families, with rides and attractions that prioritize children's comfort and well-being.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Family amusement park operations\nChildren's rides and storybook attractions\nSeasonal holiday events\nOnline ticketing and admissions\nBirthday party hosting\nGroup and family visits","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"General park admission with unlimited rides and access to storybook attractions\nChristmas Fantasy with Lights special event\nSeason passes\nBirthday party packages\nDining and gift shop experiences","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"General admission and discount tickets are available online; online purchase discounts are offered compared with gate admission. Christmas Fantasy with Lights requires special event tickets purchased online only. A birthday party package is listed at $1,725 including tax, with availability on select dates.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Family entertainment, amusement parks, and children's attractions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Families, individual guests, groups, birthday parties, parents, grandparents, young children, and the young-at-heart.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Families with young children seeking a clean, family-friendly amusement park with age-appropriate rides, storybook attractions, and seasonal events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Family day trips and outings\nChildren's amusement park visits\nBirthday parties\nGroup visits\nChristmas light and holiday experiences\nSeasonal Halloween and Christmas celebrations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Family bonding and shared experiences\nPositive first amusement-park experiences for children\nAccess to rides and attractions suited to young children\nEnjoyment of seasonal Christmas lights and holiday programming\nConvenient online ticket and pass purchasing","source_type":"1p_website","source_label":"Brand's website","source_url":"https://storybookland.com","updated_at":"2026-11-07T06:53:53.827307+00:00"}]}],"last_refreshed_at":"2026-11-07T06:53:53.837514+00:00","last_changed_at":"2026-11-07T06:53:53.847942+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=4faf73ad-fd16-4750-8aaf-7dcc65d601e8"}