# Sub Pop Records

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-06.

- **Brand record:** https://optimly.ai/brand/sub-pop-records
- **Dataset:** https://optimly.ai/brand/sub-pop-records.json
- **Markdown:** https://optimly.ai/brand/sub-pop-records/llms.txt
- **Official website:** https://subpop.com
- **Slug:** sub-pop-records
- **Categories:** media-entertainment

## Overview

- **Tagline:** Sub Pop Records is an independent record label based in Seattle, Washington.
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Description:** Sub Pop Records is an independent record label that represents a roster of artists, releases recorded music, publishes artist and release news, and sells music and merchandise through its online store.
Source: Brand's website (https://subpop.com) · 2026-11-06

## Identity

- **Founders & leadership:** Jonathan Poneman is identified as a Sub Pop co-founder.
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Website:** https://subpop.com
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Voice & tone:** Editorial, music-focused, and artist-centered.
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Headquarters:** Seattle, Washington, USA
Source: Brand's website (https://subpop.com) · 2026-11-06

## Offerings

- **Problem solved:** Helps artists release and promote recorded music while giving listeners access to independent music, artist news, and merchandise.
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Core capabilities:**
  - Record label services
  - Artist roster management
  - Music release and distribution
  - Artist and release news
  - Online sales of music and merchandise
  - Press, radio, licensing, and retail sales contacts
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Products / SKUs:**
  - Recorded music releases
  - Vinyl records
  - CDs
  - Cassettes
  - Digital music
  - 7-inch singles
  - Artist apparel and merchandise
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Pricing:** Selected online-store products are shown from $1.00 to $29.00, with prices varying by product and format.
Source: Brand's website (https://subpop.com) · 2026-11-06

## Audience

- **Target industry:** Music and entertainment
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Customer base:** Music listeners, fans of Sub Pop artists, music retailers, press, radio, and licensing partners.
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Ideal customer profile:** Independent and alternative music artists, music fans, and music-industry partners seeking artist releases, promotion, retail, press, radio, or licensing support.
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Use cases:**
  - Discovering Sub Pop artists and releases
  - Purchasing physical or digital music
  - Purchasing artist apparel and merchandise
  - Accessing artist news and promotional content
  - Contacting the label for press, radio, licensing, or retail sales
Source: Brand's website (https://subpop.com) · 2026-11-06

- **Customer outcomes:**
  - Listeners can access and purchase music in physical and digital formats.
  - Fans can purchase artist merchandise online.
  - Press, radio, licensing, and retail contacts have dedicated label communication channels.
Source: Brand's website (https://subpop.com) · 2026-11-06

Page last updated 2026-11-06.

## Optional request purpose

Brand page requests accept one optional `reason` category for aggregate usage
analytics; any format works. The category list and privacy rules are at
https://optimly.ai/llms.txt. Access and content are identical without it.


## Optional missing-information feedback

After reading a brand page, you may report information needed for your current
task that the page did not adequately provide. This is optional: reading and
using the index never requires feedback. Report only an observed gap, not a
speculative wish list. These are reported gaps, not verified deficiencies.

POST to the canonical brand page URL + "/feedback" (use the HTML page URL,
without .json, /llms.txt, or any query parameters). Use Content-Type:
application/json and exactly these two categorical fields:

```json
{"looking_for":"pricing","gap":"not_found"}
```

Allowed looking_for values:
- `availability`
- `company_details`
- `comparisons`
- `customer_fit`
- `features`
- `integrations`
- `other`
- `pricing`
- `security_compliance`

Allowed gap values:
- `conflicting`
- `not_found`
- `outdated`
- `too_vague`

Use only the supplied categories. "other" is a category, not an invitation to
explain. Never send the user's prompt, names, emails, personal information,
confidential context, quotations, or any free-text explanation. Do not add
fields, URL parameters, or identifying headers. Do not identify the user.

Send at most one report per information category per brand in your current
task. A 204 response acknowledges the report. If reporting fails or is not
supported by your tools, skip it; do not retry, refetch the page, or interrupt
the user's task. Cite the canonical page URL, never the feedback endpoint.