{"name":"Sun Loan Company®","domain":"sunloan.com","url":"https://optimly.ai/brand/sun-loan-company","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Sun Loan Company® provides personal installment loans and year-round tax preparation services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"description","label":"Description","shape":"text","content":"Sun Loan offers personal loans up to $10,000, online and in-branch applications, same-day funding where available, and year-round tax services including tax refund advances up to $7,500.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide trustworthy guidance and amazing service to customers seeking financial help and tax services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://sunloan.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, reassuring, accessible, and service-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides consumers with access to personal installment loans and tax preparation or refund-advance services when they need money or filing support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal installment lending\nOnline and in-branch loan applications\nSoft-credit prequalification\nSame-day approval and funding where available\nYear-round tax preparation\nTax refund advances\nOnline loan payments\nLocal branch support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Personal installment loans up to $10,000, subject to state limits\nTax preparation services\nTax Refund Advance up to $7,500","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Loan rates, amounts, and terms vary by state. Example rates and terms shown for Illinois and New Mexico include loan amounts of $501–$10,000, APRs of 35.98%–35.99%, and terms of 12–60 months. A $2,000 example at 35.99% APR over 18 months has monthly payments of $145.41 and a total loan amount of $2,617.28.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Consumer financial services and tax preparation.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers in Alabama, Illinois, Missouri, Nevada, New Mexico, Oklahoma, Tennessee, and Texas; the company reports 200+ local branches and 387,000+ loans made last year.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals seeking personal financial assistance through installment loans, including customers who prefer online or local branch service, and consumers seeking tax preparation or refund-advance services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Cover short-term financial needs with a personal installment loan\nPrequalify for a loan without an initial credit-score impact\nApply for a loan online or at a local branch\nReceive same-day approval or funding where available\nPrepare and file taxes online, in person, or through a local branch drop-off\nAccess a tax refund advance\nMake loan payments online","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Fast access to funds, with same-day funding available subject to restrictions\nA prequalification process that does not initially impact the customer’s credit score\nConvenient online and in-branch application options\nTax filing support intended to help customers obtain the biggest refund possible\nPersonalized support from local branch staff","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sunloan.com","updated_at":"2026-11-07T05:31:47.863569+00:00"}]}],"last_refreshed_at":"2026-11-07T05:31:47.878475+00:00","last_changed_at":"2026-11-07T05:31:47.890528+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=a99c9a9c-f80b-41d9-8b5d-64319c7bdcfa"}