{"name":"Supermercados Consum","domain":"consum.es","url":"https://optimly.ai/brand/supermercados-consum","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Spanish supermarket cooperative offering in-store and online grocery shopping, customer savings benefits, recipes, nutritional guides and lifestyle content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"description","label":"Description","shape":"text","content":"Supermercados Consum operates supermarkets and an online store serving customers in Valencia, Alicante, Castellón, Barcelona, Murcia and Albacete. Its website also provides the Mundo Consum member-customer programme, product information, recipes, nutritional guides, customer service and employment information.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To put people at the centre of its decisions, provide excellent customer service through skilled professionals and promote stable, quality employment through its cooperative model.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://consum.es","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Accessible, practical, informative and community-oriented, with an emphasis on savings, food, wellbeing and everyday household advice.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Consum is presented as a cooperative and an enterprise of the social economy.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps customers buy groceries in supermarkets or online, save through the Mundo Consum programme, and access practical information for food preparation, nutrition, health and household life.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Supermarket retail\nOnline grocery ordering\nMundo Consum member-customer savings programme\nCustomer service and product information\nFood and nutritional guides\nRecipe discovery and meal planning\nLifestyle, health and household advice\nCooperative employment and workforce programmes","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Groceries and supermarket products\nFresh produce\nMeat\nFruit\nLegumes\nFish and seafood\nVegetables\nWine","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Mundo Consum members can save 1.25% on all purchases and receive exclusive discounts, direct discounts through vouchers and savings coupons, and a monthly accumulated-discount cheque.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery retail and supermarkets","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers and grocery shoppers, including Mundo Consum member-customers and households shopping in the regions served by Consum supermarkets and its online store.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and households seeking supermarket groceries, online ordering, fresh food, member savings and practical food and household advice in Consum’s Spanish service areas.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Shopping for groceries in physical supermarkets\nOrdering groceries online\nUsing Mundo Consum savings, coupons, vouchers and rewards\nFinding nearby supermarkets and available store services\nPlanning meals with recipes and the recipe planner\nLearning about food, nutrition and ingredients\nGetting advice on health, beauty, pets and household care\nSubmitting product questions, requests, complaints or claims","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Convenient access to grocery shopping online and in stores\nSavings through Mundo Consum membership benefits\nAccess to recipes, meal planning and nutritional information\nBetter-informed food and purchasing decisions\nAccess to supermarket locations and customer support\nPractical advice for household, health, beauty and pet-related needs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://consum.es","updated_at":"2026-11-06T22:17:55.647899+00:00"}]}],"last_refreshed_at":"2026-11-06T22:17:55.993778+00:00","last_changed_at":"2026-11-06T22:17:56.356190+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=c9097982-db6b-4706-be7f-f0df66dab48a"}