# SurveyMonkey > SurveyMonkey is a global leader in online surgery and forms software, providing tools for individuals and enterprises to collect and analyze data. Founded in 1999, it pioneered the web-based survey model and now offers advanced features for market research, employee engagement, and customer experience. - URL: https://optimly.ai/brand/surveymonkey - Slug: surveymonkey - BAI Score: 94/100 - Archetype: Challenger - Category: SaaS - Last Analyzed: April 10, 2026 ## Competitors - Alchemer Formerly Surveygizmo (https://optimly.ai/brand/alchemer-formerly-surveygizmo) - Google Forms (https://optimly.ai/brand/google-forms) - Typeform (https://optimly.ai/brand/typeform) ## Also Referenced By - Pickfu (https://optimly.ai/brand/pickfu) ## Buyer Intent Signals Problems: Standardized Manual Forms: Using paper forms, email strings, or basic digital documents to collect feedback. | Market Research Agencies: Hiring specialized market research firms to design, distribute, and analyze surveys. | Unstructured Feedback Loops: Relying on anecdotal evidence and informal feedback rather than structured data. Solutions: best online survey software | free survey maker | enterprise feedback management platforms | customer satisfaction survey tools密 | interactive form builder with logic | Internal Communication Polls: Using built-in polling features within communication platforms like Slack or Microsoft Teams.