{
  "slug": "susan-g-komen-foundation",
  "name": "Susan G. Komen Foundation",
  "description": "The Susan G. Komen Foundation is a leading non-profit organization dedicated to fighting breast cancer. This context specifically highlights their signature fundraising event, the Susan G. Komen 3-Day, which involves multi-day walking challenges to raise significant funds for breast cancer research and community programs, aiming for a world without breast cancer.",
  "url": "https://optimly.ai/brand/susan-g-komen-foundation",
  "websiteUrl": "https://the3day.org/",
  "logoUrl": "https://logo.clearbit.com/the3day.org",
  "baiScore": 50,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Challenger",
  "archetype_status": "active",
  "category": "Non-profit",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-09T00:02:19.864Z",
  "verifiedVitals": {
    "website": "https://the3day.org",
    "founded": "1982",
    "pricing_model": "Participant fundraising model, requiring participants to raise a minimum amount (e.g., $750 for 1-day, $1,800 for 2-day, $2,300 for 3-day) to participate.",
    "core_products": "Organized multi-day (1-day, 2-day, 3-day) walking events for breast cancer fundraising, community building, and awareness.",
    "key_differentiator": "The Susan G. Komen 3-Day events are distinct for their multi-day, immersive walking experience, significant fundraising requirements, strong community ('Pink Bubble') support, and a direct impact on breast cancer research and patient programs.",
    "target_markets": "Individuals affected by breast cancer (survivors, family, friends), supporters of cancer research and patient care, community activists, and those seeking challenging philanthropic experiences.",
    "subcategory": "Breast Cancer Research and Support"
  },
  "intentTags": {
    "problemIntents": [
      "Organize a personal fundraising campaign: Instead of joining an organized event, individuals could create their own smaller-scale fundraising efforts for breast cancer research or support.",
      "Inactive support: Choosing not to actively participate in fundraising events or direct support for breast cancer causes, relying on passive donations or others' efforts."
    ],
    "solutionIntents": [
      "Register to participate",
      "Support a participant",
      "Find an event near you",
      "General crowdfunding platforms: Use platforms like GoFundMe or JustGiving to raise funds for breast cancer causes, offering less structure and community than a dedicated event."
    ],
    "evaluationIntents": []
  },
  "businessProfileClaims": [],
  "timestamp": 1786515708380
}