{"name":"Swivel","domain":"swivel.ai","url":"https://optimly.ai/brand/swivel","is_claimed":false,"categories":["ad-tech-ad-networks","ai-machine-learning","marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Swivel's core differentiator is its agentic orchestration system that turns operator intent into continuous, intelligent, and explainable action. It provides precision and control over monetization, drives higher margins and revenue through accurate rule application, offers smarter planning via live performance data, ensures constant alignment, maintains resilience through complex and fragmented systems, and offers full control and visibility over every auditable action.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://swivel.ai","updated_at":"2026-10-04T00:02:25.232000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Swivel is an agentic orchestration platform designed for ad operators. It translates operator intent into continuous, intelligent action, orchestrating every phase of ad monetization from creation to optimization with precision and control. The system automates workflows, assesses live conditions, and executes decisions to operationalize monetization strategies, drive incremental yield, and provide actionable insights across various ad platforms and channels.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://swivel.ai","updated_at":"2026-10-04T00:02:25.232000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"An agentic system for ad orchestration and automation\nserving as an advanced ad server component that executes seller-defined logic across ad workflows\nplatforms\nand channels.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://swivel.ai","updated_at":"2026-10-04T00:02:25.232000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Not explicitly mentioned.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://swivel.ai","updated_at":"2026-10-04T00:02:25.232000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Ad operators, publishers, and media companies (e.g., LG Ad Solutions, Telly, TelevisaUnivision) seeking to maximize ad inventory potential, optimize performance, accelerate workflows, and improve their bottom line through automated and intelligent ad monetization.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://swivel.ai","updated_at":"2026-10-04T00:02:25.232000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:02:25.232000+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=swivel"}