{
  "slug": "synced",
  "name": "Synced",
  "description": "Synced is an AI bookkeeper designed for small businesses that automates transaction coding, bill processing, and account reconciliation within accounting platforms like Xero and QuickBooks. It aims to reduce manual data entry and errors, offering a supervised-by-design approach where users approve every entry.",
  "url": "https://optimly.ai/brand/synced",
  "websiteUrl": "https://trysynced.com/",
  "logoUrl": "https://logo.clearbit.com/trysynced.com",
  "baiScore": 60,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "AI Bookkeeping Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-16T17:42:23.929Z",
  "verifiedVitals": {
    "website": "https://trysynced.com",
    "category": "AI bookkeeping",
    "what_it_does": "Synced is an AI bookkeeper for small businesses that automates transaction coding, bill processing, and account reconciliation, integrating with Xero and QuickBooks. It handles bookkeeping, accounts payable, and expense claims, with users approving every entry.",
    "primary_audience": "Small business owners and finance teams using Xero or QuickBooks.",
    "core_product": "An AI-powered platform that automates bookkeeping tasks, accounts payable, and expense claims through intelligent agents that learn from user interactions and integrate with accounting software and email.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Offers a free trial without requiring a credit card."
    },
    "named_competitors": [
      "Dext",
      "Hubdoc"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790006428316
}