{"name":"Särkänniemi","domain":"sarkanniemi.fi","url":"https://optimly.ai/brand/särkänniemi","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Särkänniemi is a multifaceted tourism destination and amusement park in Tampere, Finland, featuring rides, attractions, dining, and the Näsinneula observation tower.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"description","label":"Description","shape":"text","content":"Särkänniemi comprises an amusement park, Aquarium, Planetarium, Doghill Fairytale Farm, Näsinneula Observation Tower, Restaurant Näsinneula, cafés, restaurants, shops, games, and other activities. It also offers visits and events for companies, groups, schools, and day-care centres.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To bring joy and create lasting moments for everyone through a diverse range of attractions, experiences, dining, and entertainment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://sarkanniemi.fi","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Joyful, welcoming, family-friendly, experiential, and promotional.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Tampere, Finland","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a broad leisure and tourism destination where individuals, families, schools, groups, and organisations can enjoy rides, attractions, food, views, events, and shared experiences in one location.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Amusement park rides and attractions\nAquarium and Planetarium experiences\nAnimal park operations at Doghill Fairytale Farm\nObservation tower and panoramic viewing experiences\nRestaurants, cafés, food outlets, and catering\nGames, activities, arcade entertainment, and retail\nTicketing, wristbands, season passes, and gift cards\nCompany, group, school, and day-care visits","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Amusement park admission tickets and wristbands\nSeason cards\nGift cards\nAmusement park rides\nAquarium\nPlanetarium\nDoghill Fairytale Farm\nNäsinneula Observation Tower","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Season card 26/27: €209 for a digital card or €219 for a digital card plus a plastic card. Other ticket and wristband prices are not provided in the scraped content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Tourism, leisure, amusement parks, attractions, hospitality, and restaurants.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Leisure visitors, families, tourists, individuals, companies, groups, schools, and day-care centres.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People and organisations seeking a varied leisure or tourism experience in Tampere, especially families and other visitors interested in amusement park rides, attractions, dining, events, or group trips.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Family days out and amusement park visits\nRiding amusement park attractions\nVisiting the Aquarium, Planetarium, or Doghill Fairytale Farm\nViewing Tampere and the surrounding scenery from Näsinneula\nDining at Restaurant Näsinneula or Neula Sky Cafe\nCooling off and playing at the Oasis Water Experience\nCompany and group excursions\nHosting events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Joyful and memorable leisure experiences\nAccess to multiple attractions and activities in one destination\nShared experiences for families, groups, and organisations\nPanoramic views over Tampere and surrounding lakes\nDining and hospitality experiences at elevated venues\nOpportunities for sustainable travel and responsible tourism","source_type":"1p_website","source_label":"Brand's website","source_url":"https://sarkanniemi.fi","updated_at":"2026-11-07T05:28:51.127718+00:00"}]}],"last_refreshed_at":"2026-11-07T05:28:51.138490+00:00","last_changed_at":"2026-11-07T05:28:51.144146+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=c93ee250-0c5d-4c93-a53f-d85b2057e8b4"}