{
  "slug": "tally-so",
  "name": "Tally",
  "description": "Tally.so is a modern online form builder that utilizes a block-based, document-like interface similar to Notion. It allows users to create complex forms, surveys, and quizzes without coding, offering a significant portion of its features for free under a 'Fair Free' model.",
  "url": "https://optimly.ai/brand/tally-so",
  "websiteUrl": null,
  "logoUrl": "",
  "baiScore": 68,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Challenger",
  "archetype_status": "active",
  "category": "Software as a Service (SaaS)",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "fillout",
      "name": "Fillout"
    },
    {
      "slug": "google-forms",
      "name": "Google Forms"
    },
    {
      "slug": "typeform",
      "name": "Typeform"
    }
  ],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [
    {
      "slug": "google-forms",
      "name": "Google Forms"
    }
  ],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-04-10T06:55:15.749+00:00",
  "verifiedVitals": {
    "website": "https://tally.so",
    "founded": "2020",
    "headquarters": "Ghent, Belgium",
    "pricing_model": "Freemium (Unlimited forms/responses for free; $29/mo for Pro features)",
    "core_products": "Online form builder, survey tool, Tally Pro subscription.",
    "key_differentiator": "A text-editor-like experience that makes form building as simple as writing a doc, combined with a 'fair free' model that doesn't gatekeep core features.",
    "target_markets": "Small businesses, startup founders, marketers, and no-code developers.",
    "employee_count": "<10",
    "funding_stage": "Bootstrapped / Self-funded",
    "subcategory": "Form Builder & Data Collection"
  },
  "intentTags": {
    "problemIntents": [
      "Custom Development: Building custom form logic using React, Vue, or HTML/PHP.",
      "Manual Admin Work: Using Paper forms or manual email-based data collection."
    ],
    "solutionIntents": [
      "best typeform alternatives 2024",
      "form builder with notion interface",
      "free unlimited online forms",
      "enterprise survey software with GDPR compliance",
      "form builder for healthcare data collection",
      "Google Forms: Using Google Forms or Microsoft Forms for basic data collection."
    ],
    "evaluationIntents": []
  },
  "timestamp": 1779913697321
}