{"name":"Tamagwa Onsen","domain":"tamagawa-onsen.com","url":"https://optimly.ai/brand/tamagwa-onsen","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Tamagawa Onsen is a day-use hot spring facility in Tokigawa, Saitama, offering a natural alkaline simple hot spring, retro-themed baths, body care, dining, events, and original goods.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"description","label":"Description","shape":"text","content":"A Showa-retro-style day-use hot spring facility named Tamagawa Onsen, located in Tokigawa Town, Saitama Prefecture. It features a natural alkaline simple hot spring with a pH of 10, alternating Japanese- and Showa-themed baths, a restaurant, body care, amenities, events, and an online shop for original products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide a healing, relaxing experience where visitors can enjoy hot springs, food, relaxation, and nostalgic Showa-era surroundings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://tamagawa-onsen.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, nostalgic, welcoming, family-friendly, and experience-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"3700 Tamagawa, Tokigawa Town, Hiki District, Saitama 355-0342, Japan","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a convenient day-use destination for bathing, relaxation, body care, dining, and leisure in a nostalgic setting.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Natural alkaline simple hot spring bathing\nAlternating Japanese- and Showa-themed baths\nBody care by dedicated practitioners\nSeasonal and retro café-style dining\nAmenities, towel and indoor-wear rental, and bath-related retail\nEvents and promotional campaigns\nOriginal hot spring-themed goods and cosmetics\nOnline sales of original products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Day-use hot spring admission\nTamagawa Shokudo restaurant\nBody care treatments\nTowel and indoor-wear rentals\nTamagawa Onsen cider\nYuzu curry\nTamagawa Onsen cosmetics\nHot spring bath additive product","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Weekday admission: adults ¥980 from 10:00–20:00 and ¥580 after 20:00; adult members ¥880 and ¥580; elementary students ¥400 and ¥200; preschool children ¥200 and ¥100. Weekend and holiday admission: adults ¥780 from 5:00, ¥1,180 from 8:00–20:00, and ¥680 after 20:00; adult members ¥780, ¥1,080, and ¥680; elementary students ¥300, ¥400, and ¥200; preschool children ¥100, ¥200, and ¥100. Multi-visit tickets are ¥7,800 for 10 regular visits, ¥5,800 for 10 morning-bath visits, and ¥4,800 for 10 evening-bath visits. Point card membership costs ¥220. Towel set rental and indoor-wear rental cost ¥380 each. Other listed sales include a logo towel ¥380, four-item amenity set ¥200, facial cleanser and makeup remover ¥100, razor ¥150, hair tie ¥150, and toothbrush ¥150. Children under three enter free.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality, leisure, wellness, hot springs, dining, and tourism.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Day visitors, families, local residents, and people seeking hot spring bathing, relaxation, body care, dining, and nostalgic leisure experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People seeking a day-use natural hot spring and wellness experience in the Tokigawa area, including families and visitors interested in bathing, dining, body care, and Showa-retro atmosphere.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Relaxing and warming up in a natural hot spring\nExperiencing alternating Japanese- and Showa-themed bath areas\nFamily day trips, including visits with infants\nReceiving body care treatments\nDining on seasonal food and retro café-style menu items\nAttending events and seasonal promotional activities\nBuying hot spring-themed food, cosmetics, and bath products\nUsing the facility as a day-use leisure destination without overnight accommodation","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Relaxation and temporary relief from everyday fatigue\nSmooth-feeling skin and warming benefits associated with the alkaline hot spring\nA nostalgic Showa-era leisure experience\nAccess to bathing, dining, body care, and shopping in one facility\nA family-friendly day trip with baby bath facilities","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tamagawa-onsen.com","updated_at":"2026-11-08T02:30:29.880835+00:00"}]}],"last_refreshed_at":"2026-11-08T02:30:29.921723+00:00","last_changed_at":"2026-11-08T02:30:29.927617+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=de7e9de3-b379-47e8-af55-a6aef353a019"}