{"name":"The Black Lion","domain":"blacklionguesthouse.com","url":"https://optimly.ai/brand/the-black-lion","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"The Black Lion is a Grade II listed pub, dining room, and guesthouse in Kilburn, North West London, offering 11 individually designed boutique rooms, food, drinks, and event bookings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"description","label":"Description","shape":"text","content":"The Black Lion is a period building in Kilburn, North West London, combining a bar, dining room, and guesthouse. It offers 11 individually designed rooms, real ales, ciders, wines, beers, and food including vegetarian, vegan, meat, fish, and charcoal-oven dishes influenced by North Indian cuisine.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide an elegant and welcoming hospitality experience combining contemporary comfort with the character of a historic Grade II listed building.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://blacklionguesthouse.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, elegant, warm, and experience-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Kilburn, North West London, United Kingdom","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides accommodation, dining, drinks, and celebration spaces in one venue for visitors and local guests in North West London.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Boutique guesthouse accommodation\nPub and bar service\nDining room service\nFood and drinks menus\nCharcoal-oven cooking\nVegetarian and vegan food options\nCelebration and group bookings\nTable reservations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"11 individually designed boutique rooms\nPub and bar\nDining room\nMain menu\nDrinks menu\nSunday menu\nBar snack and lunch menu\nCelebration and event space","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality, accommodation, pubs, and dining","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Hotel guests, pub and restaurant diners, local visitors, families, friends, and work groups.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Visitors and local customers seeking boutique accommodation, pub dining, drinks, or celebration space in Kilburn and North West London.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Booking a boutique room\nDining in the pub or dining room\nHaving lunch or bar snacks\nEnjoying drinks including real ales, ciders, wines, and beers\nBooking a table\nCelebrating Christmas or other group occasions\nHosting family, friends, or work gatherings","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to boutique accommodation in a historic setting\nA combined pub, bar, and dining experience\nA choice of food including vegetarian, vegan, meat, and fish dishes\nAccess to menus paired with selected beers and wines\nA venue for celebrations and group gatherings","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blacklionguesthouse.com","updated_at":"2026-11-08T02:02:12.520066+00:00"}]}],"last_refreshed_at":"2026-11-08T02:02:12.526493+00:00","last_changed_at":"2026-11-08T02:02:12.532454+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=e9b2fbe8-a2c3-4706-a101-1649b430d9fd"}