{"name":"The Charles","domain":"thecharles.com","url":"https://optimly.ai/brand/the-charles","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"The Charles is a five-screen movie theater and revival house in Baltimore, Maryland, showing current films, repertory cinema, documentaries, opera, and arts programming.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"description","label":"Description","shape":"text","content":"The Charles Theatre is a historic five-screen cinema located at 1711 N. Charles Street in Baltimore. It offers daily film screenings, special one-night events, Cinema Sundays programming, group bookings, lobby rentals, gift cards, and accessibility services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://thecharles.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Informative, film-focused, community-oriented, and practical.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1939, when the Times Theatre opened on the site; the theater was renamed The Charles circa 1959 and became a calendar revival house in 1979.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"1711 N. Charles Street, Baltimore, Maryland 21201, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides Baltimore audiences with access to theatrical film screenings, repertory cinema, special events, arts programming, and related venue services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Daily theatrical film screenings\nRepertory and revival film programming\nDocumentary, opera, and arts-event screenings\nOnline and box-office ticket sales\nCinema Sundays Club memberships\nGroup bookings and theater lobby rentals\nGift card sales\nWheelchair accessibility, closed captioning, assisted listening, and descriptive audio","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Movie tickets\nCinema Sundays Club memberships\nGift cards and eGift cards\nGroup admission\nTheater lobby rentals","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Admission listed on the site includes $12 matinees, $14 regular admission, $12 senior, children, student, and military admission, and group rates of $11 for matinees or $13 for regular admission. Parking is $5 for 3 hours.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Cinema, film exhibition, and entertainment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Moviegoers and film enthusiasts in Baltimore, including patrons attending repertory films, current releases, documentaries, opera, arts screenings, and special events. The venue also serves groups, independent filmmakers, fundraisers, wedding and party organizers, students, seniors, military personnel, and families.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Baltimore-area moviegoers and culturally engaged film enthusiasts seeking independent, repertory, classic, documentary, and special-event cinema in a historic theater.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Watching current theatrical releases\nAttending repertory, revival, and classic film screenings\nViewing documentaries and filmed arts or opera productions\nJoining the Cinema Sundays Club\nAttending one-night-only film events\nPurchasing group tickets\nRenting the theater lobby for independent films, fundraisers, weddings, or parties\nBuying movie gift cards","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to diverse theatrical film and arts programming\nA comfortable, distraction-free cinema experience\nAccessible viewing through wheelchair seating, captioning, assisted listening, and descriptive audio\nConvenient ticket and gift-card purchasing\nOptions for group attendance and private event use","source_type":"1p_website","source_label":"Brand's website","source_url":"https://thecharles.com","updated_at":"2026-11-07T06:50:35.301454+00:00"}]}],"last_refreshed_at":"2026-11-07T06:50:35.316979+00:00","last_changed_at":"2026-11-07T06:50:35.328636+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=fd9dfc60-e547-47a0-8748-3d5afed380db"}