# Thewayo > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/thewayo - **Dataset:** https://optimly.ai/brand/thewayo.json - **Markdown:** https://optimly.ai/brand/thewayo/llms.txt - **Official website:** https://thewayo.com - **Slug:** thewayo - **Categories:** printing-services ## Overview - **Tagline:** Factory-direct sourcing, an AI-powered agent (Nory AI) for product recommendations and mockups, a self-serve platform, fast turnaround times (1-3 weeks), significantly lower prices, and comprehensive management of the entire production and global delivery process without the need for agencies or multiple vendors. Source: Brand's website (https://thewayo.com) · 2026-10-04 - **Description:** Thewayo is a platform that offers factory-direct custom merchandise production for businesses and teams, leveraging AI for product discovery and design, aiming for lower prices and faster turnaround times. They handle the entire process from sourcing and production to global delivery. Source: Brand's website (https://thewayo.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Custom branded merchandise including apparel (t-shirts - hats - socks) - tech accessories (mini digital cameras - wireless charging notebooks - phone stands - karaoke machines) - drinkware (wine tumblers - water bottles) - plushies - tote bags - and sports equipment. Source: Brand's website (https://thewayo.com) · 2026-10-04 - **Pricing:** Factory-direct pricing, often 30-50% lower than traditional methods, with minimum order quantities (MOQs) starting from 10-100 units depending on the product. Source: Brand's website (https://thewayo.com) · 2026-10-04 ## Audience - **Target industry:** Modern teams, businesses, and organizations worldwide that need custom swag, promotional items, and branded products. Source: Brand's website (https://thewayo.com) · 2026-10-04 Page last updated 2026-10-04.