# Tinypng

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 29, 2026.

> TinyPNG provides smart lossy compression for AVIF, JXL, WebP, JPEG, and PNG images, reducing file sizes by up to 80% without visible quality loss to speed up websites, save bandwidth, and improve SEO. It offers an online compressor, a CDN, an API for developers, and a WordPress plugin.

- Business Profile: https://optimly.ai/brand/tinypng
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://tinypng.com/
- Logo: https://logo.clearbit.com/tinypng.com
- Slug: tinypng
- Category: Visual Media Management Platforms
- Last Analyzed: August 29, 2026

## Buyer Intent Signals
Problems: Slow website load times | High bandwidth costs due to large images | Poor SEO rankings caused by unoptimized images | Inefficient image processing workflow | Need to convert images to modern web formats (e.g., WebP, AVIF)
Solutions: Image compression for web | Website performance optimization | Reduced image file size | Image format conversion | Automated image optimization API | Content delivery network for images | WordPress image optimization plugin
Comparisons: Best image compressor | Image CDN comparison | API for image optimization reviews | WebP vs JPEG compression quality | Tinify pricing plans | How to speed up website with images