# Totsquad > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/totsquad - **Dataset:** https://optimly.ai/brand/totsquad.json - **Markdown:** https://optimly.ai/brand/totsquad/llms.txt - **Official website:** https://totsquad.com - **Slug:** totsquad ## Overview - **Tagline:** Offers an integrated and holistic approach to parenting support, combining AI-powered guidance, expert human concierge services, a marketplace for diverse providers, and an innovative funding mechanism (MotherFund) to cover the costs of these essential services. Source: Brand's website (https://totsquad.com) · 2026-10-04 - **Description:** Tot Squad connects expecting and new parents with comprehensive guidance, services, and support, ranging from baby concierge and an AI doula (Robyn) to a provider marketplace and a unique registry platform (MotherFund) for funding parenting care. Source: Brand's website (https://totsquad.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Baby Concierge (product and registry guidance) - Robyn (AI Doula for 24/7 support) - MotherFund (registry for funding services) - and a Provider Marketplace for parenting services. Source: Brand's website (https://totsquad.com) · 2026-10-04 - **Pricing:** Service-based, allowing direct booking and funding through contributions to MotherFund; AI doula access model not specified but offered for support. Source: Brand's website (https://totsquad.com) · 2026-10-04 ## Audience - **Target industry:** Expecting parents, new parents, and their friends and family who wish to contribute to meaningful support rather than just products. Source: Brand's website (https://totsquad.com) · 2026-10-04 Page last updated 2026-10-04.