{"name":"Toy Kingdom","domain":"toykingdom.com.ph","url":"https://optimly.ai/brand/toy-kingdom","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Toy Kingdom is a Philippine toy retailer with an online store offering toys, games, collectibles, plush products, baby items, and learning products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"description","label":"Description","shape":"text","content":"Toy Kingdom operates an online toy store featuring products from brands including Eastcolight, Orb, Squishmallows, Zuru, Play-Doh, Fisher-Price, VTech, Mattel, and others. Its catalog includes learning toys, plush toys, sports and outdoor products, indoor games, baby products, career toys, action figures, party favors, collectibles, and eGift cards. The website also provides store locations, a catalog, customer support resources, and links to other shopping channels.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://toykingdom.com.ph","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Playful, promotional, and family-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps shoppers find and purchase toys, games, educational products, collectibles, plush items, and gifts through online and linked retail channels.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Online toy retail\nToy and game catalog merchandising\nProduct search and online ordering\nStore location information\nProduct categories spanning learning, plush, games, baby, outdoor, collectibles, and role-play toys\nOnline sales through linked channels including Shopee, Pick-A-Roo, GrabMart, and SM Store Online\nShipping and delivery promotion","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Learning toys\nPlush toys\nSports and outdoor toys\nIndoor games\nBaby products\nCareer toys\nAction figures\nParty favors","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Products are listed in Philippine pesos (₱), with regular and sale prices shown on many products. The website advertises free shipping with shipping fees capped at ₱150 on orders worth ₱2,500 and up.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Toy retail and children's products e-commerce","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Shoppers purchasing toys, games, educational products, collectibles, plush items, and gifts for children and toy enthusiasts.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers seeking toys, learning products, games, plush items, collectibles, and gifts through a Philippine retail or e-commerce channel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Educational and STEM-oriented play\nCreative and DIY activities\nSensory and plush play\nIndoor games and entertainment\nOutdoor and sports play\nCollecting figures, blind boxes, and plush toys\nToy and gift shopping\nBaby and early-childhood play","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a broad selection of toys and children's products\nOpportunities for educational, creative, and science-based activities\nProducts for sensory play, collecting, gifting, and entertainment\nOnline ordering with delivery and multiple linked shopping channels","source_type":"1p_website","source_label":"Brand's website","source_url":"https://toykingdom.com.ph","updated_at":"2026-11-08T03:22:30.205474+00:00"}]}],"last_refreshed_at":"2026-11-08T03:22:30.212092+00:00","last_changed_at":"2026-11-08T03:22:30.218267+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=1c3a770d-4033-4b2d-9c0d-b3ae1854edc7"}