# Trustpilot.dk > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > Trustpilot is an online review platform that hosts reviews of businesses worldwide, allowing consumers to share their experiences and helping businesses collect and respond to feedback. The entity responsible for data processing is Trustpilot A/S, based in Copenhagen. The platform emphasizes transparency and privacy in its data handling for both reviewers and businesses. - Business Profile: https://optimly.ai/brand/trustpilot-dk - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://corporate.trustpilot.com/ - Logo: https://logo.clearbit.com/corporate.trustpilot.com - Slug: trustpilot-dk - Brand Authority Index tier: Low Visibility - Archetype: Incumbent - Category: Online Reviews - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Internal Customer Feedback Surveys: Businesses can conduct their own surveys and feedback forms to gather customer opinions directly, retaining full control over data and feedback mechanisms without a | Reputation Management Agency: Hiring an agency to monitor and respond to reviews across various platforms, or to proactively manage public perception and solicit feedback through private channels, red | No Active Public Review Collection: Opting not to actively solicit or manage public online reviews, focusing solely on direct customer relations, word-of-mouth marketing, or private feedback channels. Solutions: Social Media Monitoring Tools: Utilizing tools to track mentions, sentiment, and direct feedback about a brand on social media platforms, providing an alternative or supplementary source of public opi