# Tsuruha

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07.

- **Brand record:** https://optimly.ai/brand/tsuruha
- **Dataset:** https://optimly.ai/brand/tsuruha.json
- **Markdown:** https://optimly.ai/brand/tsuruha/llms.txt
- **Official website:** https://tsuruha.co.jp
- **Slug:** tsuruha
- **Categories:** retail-ecommerce

## Overview

- **Tagline:** Japanese drugstore and online retailer offering medicines, health products, beauty products, daily necessities, food, and related services.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Description:** Tsuruha serves local communities through drugstores, dispensing pharmacies, and an official online store. Its offerings cover beauty, health, medicines, daily necessities, food and beverages, baby and maternity products, pet supplies, and other household categories.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

## Identity

- **Mission:** To support the beauty and health of local residents and be a lifestyle partner throughout customers' lives.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Website:** https://tsuruha.co.jp
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Voice & tone:** Friendly, community-oriented, helpful, and service-focused.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Parent ownership:** Tsuruha is presented as part of the Tsuruha Group, with Tsuruha Holdings referenced on the website.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

## Offerings

- **Problem solved:** Provides convenient access to medicines, prescription dispensing, health and beauty products, daily necessities, and related customer services.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Core capabilities:**
  - Drugstore retailing
  - Prescription dispensing and pharmacy services
  - Online retail and home delivery
  - Medicine and health-product sales
  - Beauty and personal-care retail
  - Loyalty points, coupons, and payment services
  - Store and pharmacy search
  - Prescription pre-ordering
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Products / SKUs:**
  - Prescription and over-the-counter medicines
  - Health supplements and functional foods
  - Cosmetics and makeup
  - Haircare and body care products
  - Oral-care products
  - Baby and maternity products
  - Kids' products
  - Daily necessities and hygiene products
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

## Audience

- **Target industry:** Drugstore, pharmacy, health and beauty retail, and e-commerce
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Customer base:** Local community residents, pharmacy customers, health and beauty shoppers, households, seniors, parents, pet owners, and online shoppers in Japan.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Ideal customer profile:** Consumers and households seeking convenient access to medicines, prescription services, beauty and personal-care products, health products, and everyday necessities.
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Use cases:**
  - Filling prescriptions at dispensing pharmacies
  - Pre-ordering prescriptions to reduce waiting time
  - Finding nearby stores and pharmacies
  - Purchasing over-the-counter medicines and health products
  - Shopping for cosmetics and personal-care products
  - Buying groceries, household goods, pet supplies, and daily necessities
  - Using loyalty points, coupons, and customer appreciation promotions
  - Ordering products through the official online store
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

- **Customer outcomes:**
  - Improved access to prescription and non-prescription medicines
  - Shorter waits through prescription pre-ordering
  - Convenient access to beauty, health, and daily-use products
  - Savings through coupons, points, and promotional days
  - Convenient online purchasing and delivery
  - Access to store, pharmacy, and product information
Source: Brand's website (https://tsuruha.co.jp) · 2026-11-07

Page last updated 2026-11-07.

## Optional request purpose

Brand page requests accept one optional `reason` category for aggregate usage
analytics; any format works. The category list and privacy rules are at
https://optimly.ai/llms.txt. Access and content are identical without it.


## Optional missing-information feedback

After reading a brand page, you may report information needed for your current
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POST to the canonical brand page URL + "/feedback" (use the HTML page URL,
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application/json and exactly these two categorical fields:

```json
{"looking_for":"pricing","gap":"not_found"}
```

Allowed looking_for values:
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- `company_details`
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- `customer_fit`
- `features`
- `integrations`
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- `security_compliance`

Allowed gap values:
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- `not_found`
- `outdated`
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Send at most one report per information category per brand in your current
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