# Unbounce Smart Builder > Unbounce Smart Builder is an AI-powered landing page creation tool designed to optimize conversion rates through data-backed design recommendations. It uses section-based templates and integrated AI copywriting to help marketers build high-performing pages faster than traditional manual editors. - URL: https://optimly.ai/brand/unbounce-smart-builder - Slug: unbounce-smart-builder - BAI Score: 68/100 - Archetype: Challenger - Category: Marketing Software - Last Analyzed: April 10, 2026 - Part of: Unbounce (https://optimly.ai/brand/unbounce) ## Competitors - Framer (https://optimly.ai/brand/framer) - Instapage (https://optimly.ai/brand/instapage) - Leadpages (https://optimly.ai/brand/leadpages) ## Also Referenced By - Flint (tryflint.com) (https://optimly.ai/brand/flint-tryflint-com) ## Buyer Intent Signals Problems: Hand-coding or basic CMS: Building landing pages using raw HTML, CSS, and JavaScript or using generic CMS tools like WordPress without optimization features. | Design Agencies: Hiring a digital marketing firm or freelance designer to build and test landing pages manually. Solutions: AI landing page generator | how to build a landing page with AI copy | best conversion intelligence tools | landing page builder with smart sections | Legacy Page Builders: Using a standard "drag-and-drop" page builder that lacks AI-driven layout or copy generation. Comparisons: Unbounce vs Instapage AI features