{"name":"United Bulgarian Bank","domain":"ubb.bg","url":"https://optimly.ai/brand/united-bulgarian-bank","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"United Bulgarian Bank (UBB) is a Bulgarian bank serving individual and business clients with banking, lending, payments, savings, investments and insurance-related products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"description","label":"Description","shape":"text","content":"UBB provides financial products and services for individual clients, business clients and private banking customers through branches, ATMs, online banking and mobile banking. The bank is part of the KBC Group.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://ubb.bg","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Professional, informational and service-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Part of the KBC Group.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps individuals and businesses manage everyday banking, payments, borrowing, saving, investing and related financial needs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking\nBusiness banking\nCurrent and payment accounts\nDebit and credit cards\nDomestic and SEPA payments\nOnline and mobile banking\nMortgage and consumer lending\nDeposits and savings","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"UBB Online\nUBB Mobile\nDebit cards\nCredit cards\nPayment and current accounts\nMortgage loans\nConsumer loans\nOverdrafts","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"UBB publishes tariffs, fees and commissions, interest rates, reference interest rates and general terms for individual clients, business clients and banks.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individual clients, business clients, private banking customers and banks.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and businesses in Bulgaria seeking banking, payment, lending, savings, investment or insurance-related services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening and managing bank accounts\nMaking domestic and SEPA transfers\nPaying household bills and taxes\nUsing debit and credit cards\nApplying for mortgage or consumer credit\nSaving through deposits\nInvesting in mutual and responsible investment funds\nUsing online and mobile banking","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Manage everyday finances through accounts, cards and payment services\nAccess mortgage, consumer and overdraft financing\nSave and invest through deposits, funds and investment services\nMake payments through online and mobile banking\nAccess banking services through branches and ATMs\nObtain related insurance products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ubb.bg","updated_at":"2026-11-07T06:26:35.498417+00:00"}]}],"last_refreshed_at":"2026-11-07T06:26:35.508856+00:00","last_changed_at":"2026-11-07T06:26:35.516377+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=34dca23e-e300-435c-af33-cafc4e1226fa"}