{"name":"University Mall Theatres","domain":"universitymalltheatres.com","url":"https://optimly.ai/brand/university-mall-theatres","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"A cinema in Fairfax, Virginia offering movie screenings, tickets, concessions, promotions, and private theatre and party-room rentals.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"description","label":"Description","shape":"text","content":"University Mall Theatres is a movie theatre located at 10659-A Braddock Road in Fairfax, Virginia. Its website provides current and upcoming movie listings, showtimes, ticket purchasing, concessions information, Tuesday promotions, and rental options for private screenings and gatherings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"}]},{"header":"Identity","sections":[{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Mark and Dan are the named contacts for theatre rentals and general inquiries.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://universitymalltheatres.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, promotional, and community-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"10659-A Braddock Road, Fairfax, VA 22032, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides local access to movie screenings, showtimes, ticketing, concessions, discounted Tuesday admissions, and private event screening options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Showing current and upcoming films\nPublishing showtimes and selling tickets online\nOffering theatre concessions including mozzarella sticks, pizza, and chicken tenders\nProviding half-price or six-dollar Tuesday promotions\nRenting theatres for private screenings and gatherings\nOffering a party room with movie screening and video game card options\nSending showtimes email updates","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Movie screenings and showtimes\nOnline movie tickets\nTheatre concessions\nPrivate theatre rentals\nParty room rentals\nTuesday discounted admissions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Theatre rentals cost $175 for the first 10 attendees and $11 per additional person, including popcorn and a drink. Party room rentals cost $300 for the first 10 attendees and $13 per additional person, including popcorn, a drink, and a game card. The theatre advertises six-dollar Tuesdays or half-price Tuesdays.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Cinema and entertainment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Local moviegoers, families and groups attending private screenings or parties, and customers seeking concessions and discounted Tuesday admissions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Fairfax-area moviegoers and groups seeking regular film screenings, affordable Tuesday admissions, private theatre rentals, or party-room events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Watching current and upcoming theatrical releases\nBuying tickets and checking showtimes online\nAttending discounted Tuesday screenings\nBooking a private theatre screening for a gathering\nBooking a party room for a movie-centered event\nPurchasing cinema concessions\nSubscribing to showtime email updates","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to local movie screenings and online showtimes\nConvenient online ticket purchasing\nDiscounted Tuesday admission options\nPrivate screenings with popcorn and drinks for attendees\nParty-room events with movie screenings and game cards\nAccess to on-site food and beverage concessions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://universitymalltheatres.com","updated_at":"2026-11-11T00:42:56.776468+00:00"}]}],"last_refreshed_at":"2026-11-11T00:42:56.797672+00:00","last_changed_at":"2026-11-11T00:42:56.821038+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=12a24d21-d521-49eb-9b5c-9898a4ac4494"}