{"name":"Upfort","domain":"upfort.com","url":"https://optimly.ai/brand/upfort","is_claimed":false,"categories":[],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"AI-powered defenses informed by real-world claims experience, designed for practicality with less management burden. It offers a comprehensive suite of protection for both work and home, backed by strong partnerships with leading insurance organizations to embed cyber protection directly into their offerings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upfort.com","updated_at":"2026-10-04T00:03:04.919000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Upfort provides AI-powered cyber protection solutions for businesses and individuals, designed to prevent cyber threats, identity compromise, and financial loss. The platform offers automated defenses, employee training, risk monitoring, and partners with insurance organizations to integrate cyber protection into their offerings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upfort.com","updated_at":"2026-10-04T00:03:04.919000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Upfort Shield (for businesses\nincluding email protection\nbrowser safety\nsecurity vulnerability monitoring\nand employee training) and Upfort Home (for individuals and families\nincluding scam detection\nproactive identity compromise alerts\nand financial protection/expert support for identity theft or online fraud).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upfort.com","updated_at":"2026-10-04T00:03:04.919000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Primarily delivered through partnerships with insurance organizations, where cyber protection is often included in existing products or offered as a turnkey program, implying a B2B2C model. Also available for direct exploration and activation for businesses and individuals, suggesting a subscription or licensing model.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upfort.com","updated_at":"2026-10-04T00:03:04.919000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Businesses (SMBs), individuals and families, and insurance organizations/providers who offer cyber protection to their customers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upfort.com","updated_at":"2026-10-04T00:03:04.919000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:03:04.919000+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=upfort"}