{"name":"Uriarte Talavera","domain":"uriartetalavera.com.mx","url":"https://optimly.ai/brand/uriarte-talavera","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Uriarte Talavera is a Puebla-based producer and retailer of 100% handmade, certified Talavera poblana, offering online purchases and made-to-order pieces.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"description","label":"Description","shape":"text","content":"Founded in 1824, Uriarte Talavera describes itself as the first workshop producing Talavera certified under Mexico's official standard granting Denomination of Origin. It sells handmade Talavera products online and offers custom orders, visits, and information about its artisanal production process.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To produce and offer certified, handmade Talavera poblana while sharing its artisanal production process.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://uriartetalavera.com.mx","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Heritage-focused, artisanal, informative, and product-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1824","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Avenida 2 Poniente 914, Centro, Puebla, Puebla, Mexico 72000","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Arte en Talavera Casas y Uriarte is identified as the responsible entity in the privacy notice.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides access to certified handmade Talavera products for purchase online, with made-to-order options for custom needs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Handmade Talavera production\nProduction of certified Talavera conforming to NOM-132-SCFI-1998\nOnline retail\nMade-to-order and custom pieces\nArtisanal painting and glazing using natural mineral colors\nProduct quality review and defect classification\nWorkshop visits and demonstrations of the Talavera-making process","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Vajillas\nTibores\nAccessories de vajilla\nJoyería\nAzulejos\nDecorative Talavera pieces\nSeasonal products\nGifts and souvenirs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product-specific prices are displayed in the online store; some products are available by order.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Artisanal ceramics, home décor, gifts, and specialty retail.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers purchasing Talavera products online or by custom order, as well as visitors interested in the artisanal production process.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Customers seeking certified, handmade Talavera poblana for tableware, décor, gifts, jewelry, or custom projects.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying handmade Talavera online\nOrdering custom Talavera pieces\nPurchasing tableware and serving accessories\nDecorating homes with Talavera objects and tiles\nBuying artisanal gifts and souvenirs\nVisiting the workshop to learn about Talavera production","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to certified handmade Talavera products\nAbility to purchase online\nAbility to request made-to-order pieces\nOpportunity to learn about the artisanal Talavera-making process","source_type":"1p_website","source_label":"Brand's website","source_url":"https://uriartetalavera.com.mx","updated_at":"2026-11-07T20:03:24.979061+00:00"}]}],"last_refreshed_at":"2026-11-07T20:03:24.992607+00:00","last_changed_at":"2026-11-07T20:03:25.006438+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=5d2cefbc-f656-4928-bc91-7c42846ca3c0"}